Come see Adam Wilt and I present a talk on the 4K-enabled Sony FS700 at CineGear: Saturday, June 1 at 2:15pm in the Sherry Lansing Theater.

On a recent visit to Sony Studios I saw a 4K monitor for the first time. For the first time ever I thought to myself, "I hope they hold this shot long enough for me to see everything in it!"

Lighting is both emotional and technical: we use tools to create a feeling. Most DPs can talk about the emotional reasons behind a lighting approach, but very few can state clearly and plainly exactly what problems they were trying to solve with each light. Apparently this is something I'm good at, and I'm going to give you a chance to exploit this on March 2nd.

Years ago I wrote an article describing how log encoding works using Sony's S-Log as an example. Sony's S-Log2 is coming down the pike in a big way in their F5 and F55, so it seems like an appropriate time for an update.

First of all, I should warn you that this is a much, much... ]]> 2013-02-07T00:53:00+00:00 http://provideocoalition.com/aadams/story/back-to-the-drawing-board http://provideocoalition.com/aadams/story/back-to-the-drawing-board#When:16:35:00Z

I've been getting sporadic complaints on Twitter about one of my C300 matrices turning reds a bit blue on some cameras. Time to take another look…

On a recent shoot a discussion arose as to whether it was better to move an actor or to move the camera to maintain a composition. The actor kept settling into a position that obscured an over-the-shoulder angle, and there are some who would simply ask the actor to not do that.

That... ]]> 2013-01-30T12:47:00+00:00 http://provideocoalition.com/aadams/story/how-to-be-kind-to-a-camera-assistant http://provideocoalition.com/aadams/story/how-to-be-kind-to-a-camera-assistant#When:00:45:00Z

A lot of people are starting out at the top these days--just buying a camera and starting a career shooting. That's cool, but cinematography is a collaborative craft. You have to know how to work with others, especially those that work for you. Let's talk about camera assistants for a moment...

I'm shooting more projects with the Canon C300 but none of the built-in looks greatly appeal to me. While trying to build my own custom C300 look at a local rental house I spied an Arri Alexa in the next stall over... and asked, "Can I put that next to this C300 for a while?" The results are really interesting...

There's something amazing about shooting low light images with a wide open lens. Now that the average camera is rated at 800 or faster, we can take advantage of using smaller and smaller lights and even shoot scenes that look brighter on the monitor than they do by eye...

In 2011 I bought an iPad 2, and in 2012 I traded it up for an iPad 3. For 2013 I've opted to experiment with the first generation iPad Mini, and while this generation won't replace my iPad 3 I suspect--and hope--that the next one will.