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Apple Announces New 12 core Macs….for $5000

Coming in August, starting at $5000....ouch!

By Mike Curtis | July 27, 2010

The good news - Apple today announced new 12 core Macs that are up to 1 1/2 times faster than the current speedy Nehalem 8 core Macs.The bad news - "Coming August" and starting at $5000*So after the jump for the full info and breakdown. Read More


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Review: Magic Bullet Colorista II

This new version of the old favorite Colorista packs quite a punch, makes Apple Color tremble in its boots

By Scott Simmons | July 22, 2010

Colorista. It's one of those indispensable tools for those doing serious Final Cut Pro work. If you're color correcting and finishing in your FCP box then the built-in 3-Way Color Corrector becomes merely adequate in comparison to the image quality you can crank out of Colorista. And Colorista has always worked in your other host applications as well (Adobe Premiere Pro, After Effects, Avid Media Composer) so that rounds out its usefulness. But one thing that has always been missing from Colorista is secondaries, something you'd often find yourself wishing for. With Magic Bullet Colorista II, from Red Giant Software, that wish has been answered ... in a big way. Read More


Sonicfire Pro 5 with After Effects CS5 Workflow Video Tutorials

Sonicfire Pro 5 with After Effects CS5 Workflow Video Tutorials

Learn how to use Sonicfire Pro 5 to create and edit music scoring for your motion graphics projects in After Effects CS5

By Jeff Foster | July 21, 2010

I've broken these tutorials down into three videos, using some real-world examples of how I work using SmartSound Sonicfire Pro 5 with Adobe After Effects CS5 projects, creating short production videos and motion graphics for broadcast. Whether I'm creating/editing a short video with layers of motion graphics or building a motion graphics animated opener/bumper, I can use the soundtrack creation and editing capabilities in Sonicfire Pro 5 to produce a quick, interactive workflow with After Effects CS5. Read More


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Avid Media Composer 5.0, one month later

Over a month and a few jobs later, it's still a great upgrade

By Scott Simmons | July 19, 2010

Okay, let's get one thing out of the way first: the new Drap and Drop timeline in Avid Media Composer 5.0 isn't a direct rip-off of Final Cut Pro's timeline. Nor will an FCP editor sit down in front of MC5 and instantly be able to rip into the timeline via mousing in the same way they do with FCP. Nor will an Avid editor sit down in front of MC5 for the first time, turn on the new Smart Tool, and instantly have their editing world changed. Avid's implementation of the open, Drag and Drop timeline is complex, well thought out and will take some time to master. Like most big change / feature implementations in Avid's Media Composer product, it often takes some time for things to get added to the software but when it happens these features are usually feature rich and often leap-frog the competition. Read More


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Handy, useful pdfs for post production

Thanks to Zak Ray for putting these free guides together

By Scott Simmons | July 17, 2010

I found a link via Twitter the other day that is worth sharing. It's to a number of downloadable PDF files that were produced (and licensed under Creative Commons) by director/editor Zak Ray of Worldwide Studios. There's quite the list and many of them might come in handy for the editors of the world. Read More


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TecnoTur episode 3 (English): Karl Soul© of Adobe and Tamara Benavente of Ellanvannin Multimedi

Karl Soul© of Adobe: little known benefits in Premiere CS5/Tamara Benavente and her short film Lost and Found

By Allan Tépper | July 12, 2010

TecnoTur episode 3 (English) is now available. Tamara Benavente of Ellanvannin Multimedia tells Allan T©pper and the TecnoTuristas about how she produced her latest short film Lost and Found, using a Sony camera and Adobe Premiere. Then Karl Soul© of Adobe tells us about some little known yet extraordinary features in Premiere CS5. Here are details about this episode contents, and how to hear it free, or become a subscriber. Read More


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Parents, take your kids to Apple’s filmmaking camp

That is if you want to introduce them to this world and maybe ruin them for life!

By Scott Simmons | July 12, 2010

Apple has made great use of their retail stores as place of learning. Many of the locations have small theaters where pros lead classes on everything from Photoshop to Mac troubleshooting. Another fun thing they do is offer a number of youth programs. One of those upcoming programs is Apple Camp - Lights. Camera. Camp. It's a "fun, free workshop where kids become filmmakers." This 3-day even takes kids from 8 - 12 basically through the pre-production, production, post-production and exhibition of a mini-movie. How great it would have been to have such a thing when I was a kid! And speaking of that, a little story ... Read More


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Does Premiere CS5 achieve the “impossible dream” for critical evaluation monitoring?

Can editors and colorists finally scream: "Look Ma', no professional i/o!"?

By Allan Tépper | July 01, 2010

Anyone who has ever read the seven articles I've published so far about critical video evaluation -be it with the HP DreamColor monitor, or any other brand and model- knows why this process has traditionally required a professional interface to do this properly. Even Apple has warned about this, both verbally at NAB 2005 when announcing the Digital Cinema Desktop, as well as in writing, in Apple's support article TA27705. This situation has affected other professional editing programs too. This situation has convinced many video editors -even those who now deal exclusively with tapeless footage- to buy a (seemingly) otherwise unnecessary professional i/o interface from manufacturers like AJA, Blackmagic, Matrox, or MOTU. Has this situation changed with Premiere CS5, together with 10-bit/30-bit DisplayPort or HDMI connections on computers? Read More


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DSLR Post Webinar available On Demand, extra questions answered

We answered a few questions in the podcast ... here's a few more.

By Scott Simmons | June 29, 2010

Last week I had the privilege of conducting a webniar with called DSLR Filmmaking Post Workflows. That webinar is now available on-demand from New Media Webinars for $25. That gets you the entire 90 minute webinar in HD, an audio podcast where we answered some questions from those attending, several Canon 7D video files for your own workflow tests and some useful links. There were a lot more questions asked by attendees than we had time to answer so I jotted down some quick answers to most of them and have posted below. Read More


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HP’s DreamColor: A PVM CRT Replacement?

Can HP's DreamColor LCD replace the aging army of Sony PVM-series CRTs?

By Patrick Inhofer | June 28, 2010

The HP LP2480zx DreamColor LCD sitting atop the ubiquitous (and aging) Sony PVM-20 series CRT.

I'm a colorist and finisher for broadcast, indie, and documentary filmmakers. I recently decided to evaluate the HP DreamColor as a replacement for a trusted CRT Sony PVM-20L5 I've been using for many years. The Sony CRT is at the end of its useful life. The question I asked myself and which this article answers: Is the DreamColor an acceptable replacement for the PVM- series of CRTs? Read More


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Should Apple really drop Log and Capture from the next FCP?

It's an interesting discussion courtesy of Philip Hodgetts

By Scott Simmons | June 27, 2010

Just a few days ago Philip Hodgetts posted an intriguing article over on his blog The present and future of post production business and technology. It was titled Why Apple should drop Log and Capture from FCP and has generated some interesting discussion in the comments afterward. Read More


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Last chance to get free tickets to Friday’s SuperMeet

If you're in Boston then you're almost there

By Scott Simmons | June 24, 2010

Tomorrow is the 1st Ever 1st Annual Boston SuperMeet. If you haven't gotten your tickets already you're almost too late but apparently (as of this writing) there's about 50 or so left so if you want to attend Friday's event then you might want to reserve your tickets now. Doors open at 4:30 and the location is the John Hancock Hall of the Back Bay Event Center. There's a full rundown of the agenda as well as a list of all the prizes to be given away in the world famous raffle at the official SuperMeet website. If you'd like to snap one of the remaining tickets for free then enter the code editblogvip in the Discount Code link on the ticket purchasing page. Read More


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Color Correction Conundrum SOLVED!

Thanks to our PVC Readers!

By Bruce A Johnson | June 23, 2010

Many thanks to all the PVC readers that responded to my anguished plea for color correction help! You can see the before and after results above. Not perfect, but good enough for my purposes. Five readers (if you include Chris Meyer) offered ideas, but Eric Addison was both timely and pretty damn good. He even set up a small Premiere Pro sequence to be downloaded, unzipped and opened. Once the sequence was loaded, it was no big deal to save the color correction preset and re-use it in my four-camera HDV concert coverage. As you can see, the yellow was exiled and the shot was saved! Thanks, Eric!And a tip 'o the bike helmet to PVC readers Portishead, Jim Hines and PerroneFord for sharing their ideas too! Read More


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Join me for a free DSLR Post-production webinar this Tuesday

You can't make use of that DSLR's video capability without the post production.

By Scott Simmons | June 20, 2010

This coming Tuesday, June 22, I'll be hosting a free webinar discussing DSLR post-production. The program will kick off at 10:00 AM Pacific, Noon Central time and run for approximately 90 minutes. It's free to attend the event, all you have to do is register.UPDATE: This webinar is now available On Demand for $25. Click here to purchase the webinar and other supporting materials. Read More


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TecnoTur episode 2 (English): Radio Lollipop + Matrox’s announcements at NAB 2010

ProRes422 encoding in Windows, compatibility with Avid MC5, MAX 2.0 with scene analysis and VBR encoding

By Allan Tépper | June 16, 2010

TecnoTur episode 2 (English) is now available, and includes an interview with Radio Lollipop, and with Matrox regarding all pro video announcements at NAB 2010. Brittany Smith of Radio Lollipop -an international radio network based in the UK, with affiliate stations in children's hospitals throughout the world- tells TecnoTur about her background in commercial radio, and her current position at Radio Lollipop. Then Rub©n Abruña and Allan T©pper travel to NAB 2010 in Las Vegas and interview Wayne Andrews, a Matrox pro video product manager. Wayne tells us about ProRes422 encoding in Windows, compatibility with Avid MC5, and MAX 2.0 with scene analysis and VBR encoding. Read More


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A Color Correction Conundrum

Hey you smart guys - help a guy out? Please?

By Bruce A Johnson | June 08, 2010

Hey folks, remember I mentioned that one of my first big projects with the CS5/nVidia Mercury/CUDA combo is a choral concert? Well, it is time to cut that puppy. I recorded the concert with 3 Canon HDV cameras, which look great, and my brand-spankin'-new GoPro Hero HD camera. Problem is, I didn't have time to white balance the GoPro (in fact, I'm not even sure how you would go about it. Gotta re-read the manual.) In any event, I clamped the GoPro to a light stand and pointed it at the piano keyboard. Blind, of course, since the GoPro has no monitor, but I had a good feeling about the framing. What I didn't count on was how far out the white balance would get. You can look at the thumbnails on this page, or go find full-sized .TIFs of the GoPro shot and a reference from the back of the church at these Flick addresses:The wide shot from the back of the churchandthe piano shot.Honestly, I'd be happy just to get the piano shot *close* to the wide shot, but at this point I will take what I can get. BTW, I would suggest you give tips using the basic PremPro color-correction tools, like 3-Way Color Corrector and such. I've gone through a dozen interations, sometimes stacking different CC filters, but so far no luck.I'm just a simple country videographer - all this color-correction stuff isn't in my native skill set. See what you can do and educate us all! Fame awaits (in ot her words, I'll post the names of the folks that come closest.)Thanks in advance! Read More


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A tour around Avid Media Composer 5.0’s interface changes

Veteran Avid editors will notice quite a few new things with this upgrade

By Scott Simmons | June 08, 2010

With any big software upgrade there's going to be changes. Some visible, some not so visible. Personally, I love those changes ... as long as they add new or needed functionality without getting in the way. One of the big things we often worry about with big upgrades are interface changes that might clutter up a clean design or impart on the editor additions or subtractions that might seem more like a step backwards. Of course much of this type of thing is subjective. One editor's productivity enhancement is another editor's unnecessary feature. With that said, here's a look at some of the bigger interface enhancements that I noticed upon first working with Avid Media Composer 5.0. Read More


Nature Photography Gone Wild!

Hummingbirds you can reach out and touch, almost.

By Bruce A Johnson | June 07, 2010

Check out this behind-the-scenes video from PBS' "Nature" series on how the producers captured ultra-close-up, ultra-slo-mo footage of hummingbirds for an upcoming show. Absolutely fascinating! Read More


AdobeCS5 and nVidia:  First Impressions Part 2.1

One Mystery SOLVED!

By Bruce A Johnson | June 03, 2010

If you have been following my ongoing Adobe CS5/nVidia shakedown cruise (here's Part 1, and here's Part 2) you might have read my whiny cry: Read More


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VFX Tell the Story in California State Fair Spots

A RED ONE, a barn, seven kids, a guy in a yellow bear costume, the setting sun, an animated dinosaur and dozens of visual effects elements combine to create dazzling imagery on a moderate budget.

By Art Adams | June 01, 2010

A bit of prior planning, some clever visual effects and a new RED software build help a talented production team get maximum bang for minimum bucks. Read More