Entertainment Technology Expo

Arby’s New National Ad Campaign Shot on Blackmagic Cinema Camera

By Createasphere Staff | June 03, 2013

Fremont, CA – June 3, 2013 - Blackmagic Design today announced that Glendale, CA based production and post house Fisher Film Works used Blackmagic Cinema Camera to film Arby’s recent “King's Hawaiian Roast Beef Sandwich” commercial, a nationally syndicated... Read More

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Sony to Release Raw Recording Capability for the NEX-FS700 Camcorder

Unleashing 2K and 4K RAW recording and playback utilizing the PMW-F5/55 RAW workflow platform

By Sony Staff | May 07, 2013

Sony will soon release its new interface unit enabling 2K RAW and 4K RAW recording from the NEX-FS700 camcorder.

The HXR-IFR5 interface unit will connect the NEX-FS700 with Sony’s recently introduced RAW recorder, the AXS-R5. This powerful... Read More

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Creating a DVD - Without the DVD

This week on MacBreak Studio

By Mark Spencer | April 30, 2013

This week on MacBreak Studio, Steve Martin from Ripple Training shows us a neat trick for creating a "diskless" DVD straight from Final Cut Pro X.

Although DVDs are becoming less prevalent due to the rapid rise in web-delivered HD video, some clients still require them. Plus,... Read More

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Adorama Introduces Flashpoint Video Shootskate II Dolly for Film and Video Production

By PVC News Staff | April 26, 2013

Adorama, one of the world’s largest photography, imaging, video and electronics retailers, and a leading destination for iPhone photo specialty accessories, has begun selling the Flashpoint Video Shootskate II Dolly. With a slick design and graceful gliding, the dolly facilitates silky... Read More

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EVS Has Some New Solutions to Show Off at NAB 2013

By Jeremiah Karpowicz | April 24, 2013

Nicolas Bourdon, EVS Senior Vice President of Marketing, talks to us about some of the solutions EVS had to showcase at NAB 2013. He details how their integrations can change the way professionals use their software. 

EVS - NAB 2013 from ProVideo Coalition on Vimeo.

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Using Behaviors in Motion

On this week's MacBreak Studio

By Mark Spencer | April 23, 2013

This week on MacBreak Studio, I talk with Steve Martin from Ripple Training about using behaviors instead of keyframes for creating animation in Motion.

Almost everything in Motion can be animated either with traditional keyframing methods or by using procedural objects... Read More

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PVC at NAB: New Products from AJA

By Kurt Gardner | April 18, 2013

Bryce Button, Product Marketing Manager for AJA, describes and demonstrates the company's new products for acquisition and conversion, including the 4K Ki Pro Quad.

PVC at NAB 2013: New Products from AJA from Createasphere on Vimeo.

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A Conversation with Peter Deming, ASC: From Evil Dead II to Oz: The Great and Powerful

Find Out How He Created the Visuals for the Worldwide Blockbuster

By Jeremiah Karpowicz | March 11, 2013

UPDATED: 3/11/13

This past weekend Oz the Great and Powerful pulled in $80.3 million in North America with an additional $69.9 million in overseas revenue for a global opening of $150.2 million to make it one of the most successful March debuts of all time. Critically... Read More

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Meet the Experts at the Digital Process Workflow Lab

By Jeremiah Karpowicz | January 18, 2013

A select group of industry leaders shared their knowledge and expertise about the digital workflow process in an informal Q&A session at the DPW Lab during last fall's Entertainment Technology Expo in Burbank. Participants included...

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