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Filed under: Cameras •Hardware •

See Arri Alexa in San Francisco at DCS, next Tuesday, 10 August

Just a quick note: The DCS meeting in San Francisco this Tuesday (yes: this coming Tuesday!) will focus on the Arri Alexa. The meeting will be at BlueSky Studios from 6:00pm to 10:00pm. Read on for details…

Michael Bravin, Arri’s VP for Market Development, will show off a prototype Alexa, discuss its design and internal workings, and screen demo clips shot with it.

He arrives in SF Monday afternoon, where he’ll hook up with Director Ian McCamey and PVC’s stunningly good looking writer / DP Art Adams, along with Assimilate’s star Colorist Lucas Wilson. This crew will shoot a spec spot that very evening and expect to have it cut, graded, and ready to show Tuesday night, courtesy of the Alexa’s DTE (direct-to-edit) capability: 1920x1080 ProRes444 recorded on SxS cards.

BlueSky will also show off their robotic lighting system, LightGrid, a pretty cool self-positioning strobe system for stills shooting.

The meeting will be held at BlueSky Rental Studios, 2325 3rd Street Suite 434, San Francisco CA 94107. Doors open at 5pm; demo from 6pm to 10pm.

To register and learn more about this event please visit http://dcsalexa.eventbrite.com/

FTC Disclaimer: I’m a member of the Digital Cinema Society. I know Michael Bravin, Art Adams, and Ian McCamey, and I will probably shoot “making of” stills and/or clips of the spec spot production Monday night. However, I have no material connection with Arri or with BlueSky, and I haven’t been offered any payments or other blandishments to mention this meeting.

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Are the rumors true? Will they be screening 2K footage from a 2K projector?

Posted by ericescobar  on  08/07  at  11:01 PM

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It’s a 10 Kilolumen Panasonic projector, but I’m not sure if it’s native 1440x1080, 1920x1080, or 2K.  I’m also not sure if Art is planning to shoot 2k or 1920x1080; probably the latter, as it’s a simpler workflow in editorial and grading. They want to have a cut done by the start of the preso, and Lucas will presumably show off some grading in Scratch during the show.

Posted by Adam Wilt  on  08/08  at  12:05 AM

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