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ASSIMILATE Announces Breakthrough 48 FPS Playback of RAW RED EPIC Stereo Streams
Give Your Production A Lift With Stackable Apple Boxes
Visual Effects Society (VES) Announces Winners of 10th Annual VES Awards
BenQ Introduces Short-Throw Projectors with Interactive Projection Technology
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Oscar-Nominated Jeff Cronenweth, ASC Set for Conversation at Createasphere’s ETE
Blackmagic Design Releases Support For Final Cut Pro X 10.0.3 Broadcast Monitoring
Livestream Integrates with NewTek TriCaster™
Westcott receives two Hot One Awards
Harrison Ford to be Feted by American Society of Cinematographers
JVC Unveils ProHD Portable Monitor Series
Audio-Technica Kicks Off “50 Years of Passionate Listening” Anniversary Celebration with Gala
Donny Osmond to Keynote NAB Show Luncheon
Eye Scream Factory Releases 74 DVE Transitions by Kevin P. McAuliffe
CoreCG Launches MentalCore, Breakthrough Solution for Optimizing the Maya and mental ray Workflow
An Immersive Keynote Announced for Createasphere’s Entertainment Technology Expo
Television Industry Leaders Bruce Rosenblum and Ben Silverman to Address 2012 NAB Show
Eyeheight Announces CC-3D Stereoscopic Colour Corrector
NewTek Unveils TriCaster™ Certified Operator Program
JVC Introduces ProHD Compact Studio

Thursday, April 08, 2010

Quasar Is Shown Throughout NAB Exhibition Hall

PVC News Staff | 04/08- 07:33 AM

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In the six months since Element Technica unveiled its Technica 3D Quasar rig at the IBC convention in Amsterdam, the Quasar has quickly found its home in feature film, sports and entertainment venue productions. At the 2010 NAB Convention, the Quasar rig will be seen in technology demonstrations at vendor booths throughout the exhibition halls.

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Thursday, April 08, 2010

Offhollywood Brings Unique Vision III 3D Lens Technology to Production Market

PVC News Staff | 04/08- 07:31 AM

Visually Compelling New Imaging Technology Enhances Depth, Shape, Texture, and Realism in 3D Production, Enriches Video for 2D Viewing

Leading digital cinema company Offhollywood today announced that, in association with Element Technica 3D and Thales Angenieux, it is providing producers and cinematographers with cutting-edge Vision III Imaging 3D lens technology. The integrated solution unites Element Technica’s 3D rigs for capture of stereoscopic 3D images, Vision III’s patented Digital Parallax Scanning (DPS®) technology, and Thales Angenieux’s high-quality cinema and television lenses to yield an unmatched 3D viewing experience.

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Thursday, April 08, 2010

Digital Rapids’ New Flux HD Hardware Combines Acclaimed Video Processing Quality with 3G-SDI Support

PVC News Staff | 04/08- 07:28 AM

New PCI Express capture and pre-processing cards enable superior compression quality and seamless path to next-generation distribution

Digital Rapids—the leading provider of tools and solutions for bringing television, film and Web content to wider audiences—is debuting the new Flux HD video capture and pre-processing hardware, the first cards optimized for encoding and streaming to feature dual-link and 3G-SDI input support.

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Thursday, April 08, 2010

Band Pro Introduces PL Mount Prime Lenses From Leica

PVC News Staff | 04/08- 07:26 AM

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After much anticipation, Band Pro is proud to introduce Leica Summilux-C™ lenses – a groundbreaking new line of PL mount primes designed to deliver ultra-high optical performance for film and digital capture.

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Thursday, April 08, 2010

Omneon Media Servers Now Support XDCAM(R) HD Recording Compliant With RDD9 MXF Specification

PVC News Staff | 04/08- 07:24 AM

Omneon Inc. today announced that the Omneon Spectrum(TM) media server and MediaDeck(TM) server system now support XDCAM(R) HD recording compliant with RDD9 MXF interoperability specification. This enhancement to the Omneon media servers’ interoperability not only allows RDD9-wrapped content to be recorded directly to either server system, it also enables content from the Spectrum or MediaDeck server system to be dropped as files into a Sony MPEG Long GOP device—camera, deck, or editor—for immediate use or placement on removable storage.

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Wednesday, April 07, 2010

GENARTS EXPANDS ITS COMMITMENT TO AUTODESK SYSTEMS, ANNOUNCES SAPPHIRE FOR AUTODESK SMOKE ON MAC

PVC News Staff | 04/07- 09:15 AM

Highly Anticipated Release Delivers Same Functionality as Linux Version at Significantly Lower Cost

GenArts Inc., the premier provider of specialized visual effects software for the film, television and video industries, announced today that it will port its industry-standard Sapphire plug-ins to Autodesk Smoke on Mac. Based on Sapphire 5, GenArts Sapphire™ for Smoke on Mac offers the same great functionality as on the original Smoke platform, with all the cost advantages of Smoke on Mac. The new release will be available by the end of Q2 2010.

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Wednesday, April 07, 2010

GENARTS ANNOUNCES THE AVAILABILITY OF SAPPHIRE 5 FOR AFTER EFFECTS

PVC News Staff | 04/07- 09:13 AM

CS5-Compatible Version for After Effects Offers Unmatched Performance and Creativity, While Lowering Infrastructure Costs

GenArts, Inc., the premier provider of specialized visual effects software for the film, television and video industries, unveiled today GenArts Sapphire™ 5 for Adobe After Effects. Available in June 2010, Sapphire 5 has been completely re-written to support GPU acceleration and floating point, providing far faster render speeds, far greater interactivity and the highest image quality available.

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Wednesday, April 07, 2010

GENARTS UNVEILS MONSTERS GT FOR ADOBE AFTER EFFECTS USERS

PVC News Staff | 04/07- 09:06 AM

Unique Suite of Effects Combines One-of-a-Kind Creativity With Dramatic Advances in Control

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GenArts Inc., the premier provider of specialized visual effects software for the film, television and video industries, announced today GenArts Monsters GT™ for Adobe After Effects users. Designed to complement GenArts Sapphire’s industry-standard everyday tools, Monsters GT offers its one-of-a-kind effects to After Effects users. Adobe CS5-compatible, Monsters GT features a revamped user interface to provide excellent control, and full GPU and floating point support to maximize image quality and cost benefits.

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Wednesday, April 07, 2010

ALEXA Steps Out at NAB: Advanced Camera System Offers Highest Dynamic Range and ProRes Capture

PVC News Staff | 04/07- 09:00 AM

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After much anticipation, ARRI is pleased to unveil ALEXA—the first model in a new generation of digital cameras for feature, television, commercial, documentary, music video production and more. Compact, ergonomic and lightweight on one hand, robust with ARRI’s legendary reliability on the other, ALEXA’s new Super 35 format sensor delivers amazing images with a base sensitivity of EI 800, low noise and an unsurpassed dynamic range of 13.5 stops. ARRI Imaging Technology (AIT) captures organic, film-like images unlike any digital camera, with natural color rendition and pleasing skin tones.

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2D Footage with a Stereo 3D Rig in After Effects CS5.5

Jeff Foster | 02/10- 06:09 PM

Edit and Optimize 2D Stereo Pairs from a 3D Video Camera or Twin Cameras with a Modified Stereo 3D Rig in After Effects CS5.5

Adobe included a 1-step option to create a 3D Stereo Camera Rig in After Effects CS5.5, to everyone’s enthusiasm for a simpler workflow in 3D space. Great if you are working in 3D space in After Effects, but what about an easy option for 3D Stereo pairs captured by a 3D camera or twin cameras on a rig? In this tutorial I’ll show you how to quickly modify the Stereo 3D Rig in After Effects to quickly mux your L&R video files and adjust the convergence for anaglyph, interlaced or stereo pairs output.

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How to get the “24p” look for your live-switched multicam shoot

Allan Tépper | 02/10- 04:23 PM

A contracted article, sponsored by Datavideo Corporation.

Our friends at Datavideo recently asked me to write an article called How to get the “24p” look for your live-switched multicam shoot. The article covers many factors involved in accomplishing that goal, including framerate, aperture, shutter speed, depth of field, and menu settings in Datavideo’s digital HD video mixers (“switchers”) and recorders, and also the menu settings in several pro cameras from Canon, Panasonic, and Sony. The included chart explains which of the cameras have a direct HD-SDI output, and which require an optional converter to go from HDMI to HD-SDI to connect to the Datavideo digital HD video mixer. As you’ll see in the article, the approach is quite different from the workflows I normally cover, which are more appropriate when programs are to be edited, as opposed to when they are shot —and potentially broadcast— live. The graphics for this article were done by Victory Elliot of Datavideo Corporation.

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