Art Adams

A native of Northern California, Art Adams has been in the film industry for 22 years--including the last 17 as a director of photography. After spending ten years in Hollywood, Art is now based in the San Francisco Bay Area. He has been published in HD Video Pro, American Cinematographer, Camera Operator Magazine, Film/Tape World and CineSource.

Art is a member of the International Cinematographers Guild (IATSE 600), the Society of Camera Operators (SOC), and is a trustee of the National Writers Union (UAW 1981).

His web site is at www.artadams.net.


Tuesday, June 30, 2009

Facebook Mobile spot, Shot on RED

Just add talent, a stolen location, natural light and a RED ONE camera

“Hey Art,” said director Ian McCamey, “I want to shoot a Facebook spec spot. I’ve got no money. Are you in?” “Of course I am,” said I. “Let’s do it.” And we did.

more »

Cameras
Production • (1) Comments • Most recent comments by: Mark Spencer, • Permalink


Tuesday, June 23, 2009

Black Glimmerglass and Hollywood Black Magic Filter Tests

A camera assistant extraordinaire puts two new lines of diffusion filters through their paces

World-class camera assistant Mako Koiwai recently shot a camera test with two new sets of diffusion filters: Black Glimmerglass from Tiffen and Hollywood Black Magic from Schneider Optics. He compared them to diffusion filter sets that he has in his own collection, which includes Tiffen Soft Effects and Schneider Classic Soft filters.

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Cameras
Production
Tips
Training • (0) Comments • • Permalink


Tuesday, June 16, 2009

Diffusion Confusion

What you need to know about glass filters in the digital age

Digital filters are awesome for post image manipulation if you have enough bits to throw away. Glass filters, though, work at the highest resolution possible, in the camera head itself, and you’ll never have a better image to tweak than that.

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Cameras
Production
Tips
Training • (2) Comments • Most recent comments by: Art Adams, mitch reeves, • Permalink


Wednesday, June 10, 2009

Using the ND .90 Filter as a Preproduction Tool

Spot problem fabrics with an ND filter and a flashlight!

During my last round of far red filter testing with the Sony F35/EX1/EX3, director of photography and testing cohort Lenny Levy discovered that far red contamination could be seen by eye under tungsten light simply by viewing fabrics through an ND .90 filter. 

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Cameras
Pre-Production
Tips • (0) Comments • • Permalink



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Friday, June 05, 2009

Far red on the EX1/EX3/F35: “It’s a feature, not a bug!”

An official response from Sony tells us that far red is more about helping than hindering

I asked Juan Martinez, of Sony at Park Ridge, New Jersey, what was up with far red contamination and the Sony EX cameras. Here’s what he had to say:

more »

Cameras
Production • (1) Comments • Most recent comments by: Serena, • Permalink


Thursday, June 04, 2009

Look for me at CineGear

I’ll be at CineGear this Friday and Saturday, spending part of my time at the Digital Cinema Society booth and co-hosting a seminar on new lens technologies on Saturday. Stop on by the booth and say hi and/or check out the seminar on Stage 16 at 2:15 on Saturday. See you there!

(0) Comments • • Permalink


Wednesday, June 03, 2009

The Last Far Red Filter You’ll Ever Need?

Tiffen’s latest test prototype kills far red dead on both the EX1/EX3 and the F35

The Sony EX1/EX3/F35 cameras have a little issue where they are over-sensitive to far red. This new prototype filter from Tiffen cleans up far red, and then some.

more »

Cameras
Pre-Production
Production • (17) Comments • Most recent comments by: Vincent Oliver, freedom, Art Adams, Serena, Serena, Leonard Levy, Art Adams, freedom, Leonard Levy, Leonard Levy, • Permalink


Tuesday, June 02, 2009

Porsche Spot VFX Breakdown

Director Ian McCamey shows how many layers it took to create one shot in our “Porsche: Magnet” spot

Shot by shot, this breakdown shows all the steps required to pull off a single shot for “Porsche: Magnet,” a spec spot I shot several months ago for director Ian McCamey.

more »Click to PLAY VIDEO »

Cameras
Post Production
Production
Visual Effects • (2) Comments • Most recent comments by: Art Adams, Graham Futerfas, • Permalink


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