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Art Adams
A native of Northern California, Art Adams has been in the film industry for 22 years--including the last 17 as a director of photography. After spending ten years in Hollywood, Art is now based in the San Francisco Bay Area. He has been published in HD Video Pro, American Cinematographer, Camera Operator Magazine, Film/Tape World and CineSource. Art is a member of the International Cinematographers Guild (IATSE 600), the Society of Camera Operators (SOC), and is a trustee of the National Writers Union (UAW 1981). His web site is at www.artadams.net. 
The Best of Stunning Good LooksLIGHTING STRATEGIES: Rough Guide to Illuminating a Bounce CardLIGHTING STRATEGIES: Exploiting a Single Light SourceBOOK REVIEW: “How to Shoot Movies Without Shooting Yourself in the Foot”LIGHTING STRATEGIES: Placing the Fill Light for FacesLIGHTING STRATEGIES: What Makes Soft Lights Cast Soft Shadows?For You, a Panel DiscussionLIGHTING STRATEGIES: Soft Light vs. Hard LightPulse Width Modulation is NOT Your FriendLIGHTING STRATEGIES: Placing a Hard Key LightThe Simplest, Fastest Interview Lighting Setup—Ever.The Future of Technology is YouFill Light: The Underdog of LightingBlue Nile Shines Thanks to the Canon 5D and Apple ColorYou’ve read my writing, now hear my talkingAnatomy of a Spot: T-MobileDSC Labs Hawk Chart: The Simplest Color Chart That You Can’t Live WithoutArri Alexa and Rosco LitePads Come Through for OnLive’s First National SpotThe Secrets of the Chroma Du Monde, Explained Live (on tape) at NAB!A Mix of Film and HD Doesn’t Scare Arri’s AlexaWhere I’ll Be at NABThe Secret Art of Slating: 25 Tips to Help You Slate Like a ProiPhone Apps: The Short List for the Average CinematographerPanasonic AF-100: The Good, The Bad, and The UglyCareer Advice for the Young DP
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No 85 Necessary on the F35!Take the digital 5600k plunge—your camera will thank you!
One of the first things people seem to notice about the Sony F35 is that it has no filter wheel. “Aha,” many say, “this is the ultimate film-style HD camera. I’ll actually need to use an 85 filter in the matte box when shooting outdoors, just like a film camera. Finally an HD camera I can understand!” Wrong. more »Correction: Schneider Optics Sings the CTB’sIn which I actually do the math to see how Schneider’s new CTB’s measure up to Wratten filters
A couple of people commented on my previous piece, Schneider Optics Sings the Blues, to say that the CTB numbers of the Schneider filters don’t like up with the Wratten numbers they gave me. And they were right. Next time I’ll remember to do my homework. I calculated the Mired value for each of the filters in question. Here’s what I came up with: 80B = 113 mireds 1/2 CTB = 80 This is my Wratten reference, and this is my CTB reference. They don’t really line up neatly, but that’s okay. I’ve used the 80D with great success but there doesn’t seem to be a true equivalent in the Schneider Blues, and the closest I can get to the approximately 1/2 stop loss of the 80D seems to be the 1/4 CTB. If Chater Camera’s 80D filter is in on Friday I’ll do a comparison and see what a reasonable Schneider equivalent is. Sorry about the errors. I’ll be less trusting in the future. Schneider Optics Sings the BluesSchneider’s new 1/2, 1/4 and 1/8 CTB filters have “RED” and “Phantom” written all over them
All silicon sensors are daylight native, although most cameras hide this fact so well it’s never an issue. Not so with cameras like the RED and Phantom HD, which may need a little help under tungsten light. more »
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Return of IRThree manufacturers are striving to create the perfect filter, and we’re going to help them
I’m ramping up for an IR/Hot Mirror filter shootout, where I hope to test IR cut filters of various types from three different manufacturers: Schneider Optics, Tiffen and Formatt. If all goes well, and all the filters arrive in time, I’m hoping to shoot tests on Friday at Chater Camera on the Sony F35, Sony EX1, Sony EX3 and RED cameras. more »
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Advertisement The Sony F35 and ND FiltersThought your ND filters were really neutral? Guess again—this camera can SEE the differences
While testing the Sony F35 recently at Chater Camera I performed my usual IR test and stacked a bunch of ND filters in the matte box while shooting a sunny day exterior. The image turned bright magenta/red, and it wasn’t IR contamination because we were able to white balance the color cast away. more »The Not-So-Technical Guide to the Sony F35It’s not so hard, once you know all the secrets…
The RED ONE is cheap and good; the Sony F35 is expensive and utterly amazing. more »
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