Porsche F35 Spec Spot Revealed

About a month ago I shot a spec Porsche spot at night on the Sony F35 at ridiculously low light levels. Here’s the finished piece.

IR Filter Cheat Sheet

Here it is. Below the table you’ll find a link to download a printable PDF. To the best of my knowledge this information is correct, but be sure to read the notes regarding Hot Mirror filters: they can cause color vignetting on wider lenses, some require that a certain side face out, and they can be highly reflective. This table should be very helpful, but just to cover myself:

USE AT YOUR OWN RISK, and WHEN IN DOUBT, TEST.

Updates will occur as new things are learned. Enjoy!

Mysteries of Color and Light

Between January 2007 and April 2008 I consulted for Element Labs on the development of the Kelvin Tile. During that time I learned a lot about color and spectrum. Someone on the Cinematography Mailing List’s CML-Basics list asked a question about color rendition and broken spectrum lighting, which got me going on a riff that I will post here, with some embellishment.

The Quicktime Conundrum, Part 2: Solved by our Readers

A couple of great suggestions for creating flawless H.264 Quicktime—and Flash!—movies popped up in the comments section of my last article. They deserve their own article.

The Quicktime Conundrum

There’s nothing like waking up in the morning and realizing that your chief marketing tool is probably driving away more clients than it’s attracting.

Anatomy of a Porsche Spec Spot

When the economy goes south, I go into fifth gear. I recently seized the opportunity to shoot a couple of spec spots with director Ian McCamey, formerly of The Orphanage, and our first project together was a spot for the Porsche Cayman. A Cayman pulls up in front of a club and, like a magnet, drags three people onto it—and one ends up in the passenger seat in the last shot.

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