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Art Adams
A native of Northern California, Art Adams has been in the film industry for 22 years--including the last 17 as a director of photography. After spending ten years in Hollywood, Art is now based in the San Francisco Bay Area. He has been published in HD Video Pro, American Cinematographer, Camera Operator Magazine, Film/Tape World and CineSource. Art is a member of the International Cinematographers Guild (IATSE 600), the Society of Camera Operators (SOC), and is a trustee of the National Writers Union (UAW 1981). His web site is at www.artadams.net. 
The Best of Stunning Good LooksLIGHTING STRATEGIES: Rough Guide to Illuminating a Bounce CardLIGHTING STRATEGIES: Exploiting a Single Light SourceBOOK REVIEW: “How to Shoot Movies Without Shooting Yourself in the Foot”LIGHTING STRATEGIES: Placing the Fill Light for FacesLIGHTING STRATEGIES: What Makes Soft Lights Cast Soft Shadows?For You, a Panel DiscussionLIGHTING STRATEGIES: Soft Light vs. Hard LightPulse Width Modulation is NOT Your FriendLIGHTING STRATEGIES: Placing a Hard Key LightThe Simplest, Fastest Interview Lighting Setup—Ever.The Future of Technology is YouFill Light: The Underdog of LightingBlue Nile Shines Thanks to the Canon 5D and Apple ColorYou’ve read my writing, now hear my talkingAnatomy of a Spot: T-MobileDSC Labs Hawk Chart: The Simplest Color Chart That You Can’t Live WithoutArri Alexa and Rosco LitePads Come Through for OnLive’s First National SpotThe Secrets of the Chroma Du Monde, Explained Live (on tape) at NAB!A Mix of Film and HD Doesn’t Scare Arri’s AlexaWhere I’ll Be at NABThe Secret Art of Slating: 25 Tips to Help You Slate Like a ProiPhone Apps: The Short List for the Average CinematographerPanasonic AF-100: The Good, The Bad, and The UglyCareer Advice for the Young DP
January 2012December 2011November 2011October 2011September 2011July 2011June 2011April 2011February 2011January 2011December 2010October 2010September 2010August 2010July 2010June 2010April 2010March 2010February 2010January 2010November 2009October 2009September 2009August 2009July 2009June 2009May 2009April 2009March 2009February 2009January 2009November 2008October 2008September 2008August 2008July 2008June 2008May 2008April 2008March 2008February 2008Complete Archives
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So You Want to Work with CamerasTime-tested and mostly true advice for getting your first gigs in the film industry.
I get a lot of e-mail from film and video students asking how they can break into the film or television industries. I can’t afford the luxury of answering everyone’s questions individually so I decided to put my advice in writing. I hope it’s helpful. more »
Production•
Tips•
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(3) Comments•
Most recent comments by:
DanConklin,
Simon Howes,
WestwoodCreek,
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ADHD Guide to Flash Video for the WebHow to get Flash video on the web, fast
I hate reading manuals. They don’t tell me what I want to know in the order I want to know it. I’d rather figure things out on my own, or if that learning curve is too steep, have someone show me in the basic concepts. I can usually figure out the rest later. For example, when I first sat down to learn DVD Studio Pro, the manual drove me insane. An editor explained the basic concepts to me in five minutes or less, after which building a DVD became intuitive and easy. I sought out the same information for encoding and using Flash for the web, and Adobe was kind enough to school me in the basics. Now I get it. I know exactly what I need to do, no more and no less, to create Flash video for the web. Let me share with you what I learned: more »
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(4) Comments•
Most recent comments by:
DanConklin,
Wyld Stallyons,
Crish,
MikeJ,
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Rough Guide to Flicker-Free HD ShootingShoot safely at 23.98p with these few simple, but crucial, tips
The most common HD frame rate is a 50-year-old byproduct of the invention of color TV. And it’s not a flicker-free safe speed. Watch the video clip below to see why you should care… more »Click to audio / video »
Cameras•
Lighting•
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(6) Comments•
Most recent comments by:
chrisoben,
Art Adams,
stasic_001,
Bill Burke,
Graham Futerfas,
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Motion Graphics: Friday Inspiration
Notes From The motion09 Conference in Albuquerque, New Mexico
Getting inspired by watching motion graphics design and visual effects on TV or the web is one thing. Getting to hear from and hang out with the artists who create the outstanding work we see in motion picture title sequences, trailers, broadcast design packages, games and commercials is quite another.
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