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Thursday, October 16, 2008

Filed under: CamerasEditingPost ProductionProduction

No on Prop 8 (California)—shot on RED

Art Adams | 10/16

Another successful RED project on a shoestring budget

I’ll revisit this next week when I have more time to write (I’m about to go into a four day RED project that will shoot over this coming weekend) but I’m very proud of this spot and—as it was just released onto YouTube—I wanted to show it off.

Shot by an all-volunteer crew with donated equipment, we shot it in an afternoon and finished it in a week of post. (It took a week only because the online editor was working on another spot for the same campaign and the same time.) And the RED worked flawlessly.

I’ll go into the lighting in detail later, but for now I’ll just give you the summary of how we did this:

RED, build 16

Zeiss Super Speed lenses

Daylight and HMI

Redcode 36

Shot viewing REDSpace, using zebras set at 103 (their max, which still allows for a further .4 stop of exposure before clipping), “exposing to the right” and working off a 17” Panasonic LCD monitor rather than just using a light meter alone.

One-light processed through REDRushes into 1920x1080 ProResHQ with Rec 709 gamma and color space.

Cut in Final Cut Pro, and graded using Magic Bullet Looks.

The one minor “discovery” about the RED was the one I wrote of in this article.

The director was Tom Donald, and it was produced by Luke Seerveld.

More later next week, after my next joyous excursion with the RED. Until then… enjoy!

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The Best of Stunning Good Looks

Art Adams | 08/30

A directory of my best articles, sorted by topic.

This entry is a guide to my best articles, sorted by topic. Enjoy!

Revisiting the RED workflow, Smoke 2012 style

Marc-Andre Ferguson | 02/03

image

My love affair with RED Digital Cinema began in 2007, when my brief stint as demo artist in the NAB RED booth turned into a regular gig at events and trade shows.…

Marshall Debuts the Orchid, OR-2410

Clint Milby | 01/31

Grade 1 Monitor Delivers Extreme Color Accuracy On Set

image

Due to changes in camera technology, it’s now become possible to colorgrade on set instead of having to transfer it to another facility. Many DIT’s are using systems that empower…

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one word.  Nice!

Posted by .(JavaScript must be enabled to view this email address)  on  10/17  at  12:06 AM


Gorgeous.

Posted by Steven Bradford  on  10/17  at  01:32 PM


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The Best of Stunning Good Looks

Art Adams | 08/30

A directory of my best articles, sorted by topic.

This entry is a guide to my best articles, sorted by topic. Enjoy!

Revisiting the RED workflow, Smoke 2012 style

Marc-Andre Ferguson | 02/03

image

My love affair with RED Digital Cinema began in 2007, when my brief stint as demo artist in the NAB RED booth turned into a regular gig at events and trade shows.…

Marshall Debuts the Orchid, OR-2410

Clint Milby | 01/31

Grade 1 Monitor Delivers Extreme Color Accuracy On Set

image

Due to changes in camera technology, it’s now become possible to colorgrade on set instead of having to transfer it to another facility. Many DIT’s are using systems that empower…

JVC Unveils ProHD Portable Monitor Series

PVC News Staff | 01/30

Can display 480i, 480p, 720p, 1080i, and 1080p video signals at a variety of frame rates

image

JVC Professional Products Company, a division of JVC Americas Corp., today announced the DT-X71 Series of portable ProHD LCD monitors. Ideal for field and studio applications, the new seven-inch AC/DC…

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