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Saturday, May 10, 2008

Filed under: CamerasLightingProduction

The Debut: Wii Spec Spot, shot on RED, now online at PVC

Art Adams | 05/10

Wii Spec Spot, 1k version

Here it is, finally finished. Phew! Now I know why I’m not in post production. I’ll write a blog entry on my stupid post mistakes later; for now, enjoy!

Details that may be interesting to the reader:

Shot 4k 2:1

Edited in 2k on Final Cut Pro

Redcode 36

Color correction applied to RedLog-exported footage from RedCine, using Colorista

Zeiss Ultra Primes, mostly at T2

Schneider True-Cut IR filter used on every shot except for the TV (16mm Ultra Prime saw some off-angle cyan vignetting)

All shots daylight- or 4500k-balanced (the TV had to be shot under a daylight balance, for proper color, so I shot everything else daylight for consistency) except for the ceiling shot, which was done at 3200k to keep the light bulbs from going too warm

There’s one shot that was done on a Lensbaby. See if you can pick it out.

More soon.

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                    Clip to Evernote

 

Quick Look: Sony F65 4K Digital Cine Camera

Adam Wilt | 01/28

BandPro’s Jeff Cree shows off the F65 at Videofax in San Francisco.

Last week, San Francisco rental house extraordinaire Videofax took delivery of Sony F65 #15, and on Thursday BandPro’s Jeff Cree came up to show off the camera to local DPs, ACs, and DITs. I was able…

Blue Nile Shines Thanks to the Canon 5D and Apple Color

Art Adams | 09/19

One more chapter in my “It’s not the camera, it’s the creativity behind the camera” series.

One of the best things about this business is that greatness lurks around every corner. If you are resourceful and creative you’ll find it well enough.

It’s All About the Lenses…BABY!

Clint Milby | 06/27

The LensBaby System Rocks The Big Boys In Price and Versatility

image

Ever since getting the 7D in 2009, I’ve been on the look out for glass.  Shooting only video cameras with a fixed lens and not being a fan of 35mm adapters, the whole idea of…

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Nicely done.  Did you edit with the QT proxies or convert over to Prorez for editorial.

Posted by .(JavaScript must be enabled to view this email address)  on  05/10  at  02:47 PM


beautiful dolly shot. nice use of the skate dolly. how did you encode for the web?

Posted by .(JavaScript must be enabled to view this email address)  on  05/11  at  09:49 PM


Very well shoot and beautiful commercial. The download did however totally annoyed me. Credits on a commercial??? I get that it was a spec spot and everyone should get their dues but in the text here on pvc should suffice or on the other sites that link to it. It not only wastes my time waiting for it to download but potentially costs me money as my service provider charges after a certain amount of bandwidth. Stupid I know but that’s ISPs in Canada.

Posted by Allan  on  05/13  at  08:38 AM


i have none of the above problems. i just thought the size to quality ratio was very good. im no slouch with compressor, but i still haven’t been able to achieve such good results. did you use a hardware compressor?

Posted by .(JavaScript must be enabled to view this email address)  on  05/13  at  09:54 AM


Very enjoyable, the ambiance of the scene was built up nicely.
In my opinion, this screams for an insert of the gentleman playing the Wii controller, frantically moving thumbs to win.

I think playing is one of the most important aspects of the Wii and should be in there, I felt that the build up was wonderful but a contrasting whirr of frantic energy from the subject playing would have created more energy and substance to the piece and made me want to buy the machine.

Maybe even the shadow on the ceiling could cue up his frantic movements.

You guys could shoot an easy hands insert and maybe some extra game play on the screen and insert it into the scene via AfterEffects.

But I could be wrong, wink

Thanks for sharing such a great peice, I learned alot from it.

Posted by .(JavaScript must be enabled to view this email address)  on  05/13  at  11:20 AM


No Camera Assistants were used/abused/credited in the making of this spot?  grin

I would have liked to have seen a focus pull along the remote, ending on Wii. It bothered me that it’s out of focus and we only see focus as the hand leaves ... on “Wii.”

Nice atmospheric lighting.

Posted by .(JavaScript must be enabled to view this email address)  on  05/14  at  11:00 PM


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Quick Look: Sony F65 4K Digital Cine Camera

Adam Wilt | 01/28

BandPro’s Jeff Cree shows off the F65 at Videofax in San Francisco.

Last week, San Francisco rental house extraordinaire Videofax took delivery of Sony F65 #15, and on Thursday BandPro’s Jeff Cree came up to show off the camera to local DPs, ACs, and DITs. I was able…

Blue Nile Shines Thanks to the Canon 5D and Apple Color

Art Adams | 09/19

One more chapter in my “It’s not the camera, it’s the creativity behind the camera” series.

One of the best things about this business is that greatness lurks around every corner. If you are resourceful and creative you’ll find it well enough.

It’s All About the Lenses…BABY!

Clint Milby | 06/27

The LensBaby System Rocks The Big Boys In Price and Versatility

image

Ever since getting the 7D in 2009, I’ve been on the look out for glass.  Shooting only video cameras with a fixed lens and not being a fan of 35mm adapters, the whole idea of…

NAB 2011: Lensbaby Expands The Family…

Clint Milby | 04/26

With Composer Pro and Sweet 35 Optic

image

This year’s NAB allowed us to catch up with one of my favorite lens companies, Lensbaby, and we spoke with Kirsten Hunter. Kirsten was good…

To be considered for listing, contact pr (at) provideocoalition (dot) com


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