Adobe Beyond Adobe

Find out what the movers and shakers in Adobe's Dynamic Media Organization are thinking about, and get a glimpse into their vision on everything from product direction to hot trends in the worlds of video production and content creation.





The Adobe Posters:

Bill Roberts: Director, Product Management

Colin Smith: Sr. Solutions Engineer – DMO

Michael Coleman: Sr. Product Manager, Video Editing Workflows

Ginna Baldassarre: Sr. Product Manager, Production Premium

Dave Helmly: Sr. Business Development Manager

Dennis Radeke: Business Development Manager

Kevin Towes: Product Mgr Flash Media Server

Karl Soule: Sr. Solutions Engineer – DMO

Jason Levine: Sr. Evangelist

Kevin Monahan Online Technical Evangelist

Steve Forde Sr. Product Manager, After Effects

Ginna Baldassarre Sr. Product Manager, Adobe Premiere Pro

Michelle Gallina Sr. Product Marketing Manager, Production Premium

Ellen Wixted Sr. Product Manager, Production Premium

Colin Stefani Senior Program Manager, Audio

Todd Kopriva Online Technical Evangelist

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Complete Archives
How technology is influencing storytelling and filmmaking
NVIDIA Maximus and Adobe Premiere Pro CS5.52
On the set of Vincent Laforet’s short film Möbius
Resources for Choosing a Graphics Card for Adobe Premiere Pro
Adobe really is open
David Dessel’s personal transition to Adobe Premiere Pro
Ask a CS Pro: Mastering the Adobe Premiere Pro Timeline Panel
Ask a CS Pro: Intro to sound design with Adobe Audition
Easing the transition to Adobe Premiere Pro: Ask a CS Pro session with Al Mooney
Color correction and color grading tutorials
Ask a Creative Suite Pro: Update Your Demo Reel with Adobe Premiere Pro
Details on the Production Premium switching offer
Adobe is Here to Compete
A Note on Adobe Premiere Pro
Would you recommend Premiere Pro to your friends and colleagues?
Adobe’s Vision for Professional Video
Adobe CS5.5 Production Premium Road Show
See how Thunderbolt makes CS5.5 faster at NAB
Production Premium CS5.5 storms onto the scene.
Digital Rebels: The New Generation of Filmmakers & Storytellers
Adobe’s Mercury Playback Engine & Apple’s new MacBook Pro 17″ with ThunderBolt
Premiere Pro on a Mac – what is the truth?
CUDA, Mercury Playback Engine, and Adobe Premiere Pro
Optimizing for performance: Adobe Premiere Pro and After Effects
Adobe Premiere Pro CS5 now offers GPU acceleration on laptops

Thursday, November 18, 2010

Switching to Adobe Premiere Pro-A 4-part switcher series

Michelle Gallina | 11/18- 06:41 PM

See why Final Cut Editors have made the switch to Adobe Premiere Pro

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More and more Final Cut editors are using Adobe Premiere Pro CS5 to make them more efficient. If you’re wondering if Adobe Premiere Pro is really worth the switch, check out the four-part web series (replay links are listed below) featuring Final Cut editors and how and why they use Adobe Premiere Pro CS5. You’ll learn the real story on Adobe Premiere Pro’s Mercury Playback Engine, what it means to edit DSLR footage natively, and how you can remove bottlenecks in your pipeline when working with Adobe After Effects and Photoshop. To follow up the series, check out the Q&A session to see if your burning questions were answered.

Don’t forget to check out the resources we have for Final Cut and Avid editors here making the switch to Adobe Premiere Pro. We have also created a 7-part video series that answer a ton of questions. Check it out on AdobeTV. For information on hardware support, we have a special site just for that purpose and even have benchmarking data to give you the real scoop on Mercury. Finally, for all things revolving around HDSLR video editing, Adobe has created a site that is full of free video tutorials and tips & tricks.

more »

*VIDEO*
Editing
GentryMedia Sister Sites
HDSLR
Mac Coalition
ProAudio Coalition
Post Production
Software • (25) Comments • Most recent comments by: bambam, bambam, bambam, Andreas Urra, skyler, lightprismtv, Bill Nelson, Michelle Gallina, lightprismtv, Tom Daigon, • Permalink


Tuesday, March 02, 2010

One giga-reasons why your workflow will change

Michael Coleman | 03/02- 02:44 PM

What are the effects of ultra fast connectivity?

I’ve once heard someone quip that Google is like a kid with a trust fund and no focus. It’s hard to argue with that interpretation. But yesterday, Google struck a chord with me when they announced an ambitious pilot program to provide 1 Gb per second connections to end customers in select communities. I sure hope my neighborhood in Seattle is one of them.

more »

Post Production • (1) Comments • Most recent comments by: Bill Nelson, • Permalink


Friday, November 27, 2009

Technology Sneek Peek: Adobe® Mercury Playback Engine

Dennis Radeke | 11/27- 12:37 PM

It is a game changer

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Lets start with the big, bold, brash, brazen, big-time, blow-your-mind (are there any other ‘big’ adjectives I’ve missed?) statement about the Adobe® Mercury Playback Engine: It is a game changer.

Haven’t heard about the Mercury Playback engine yet?  Good - Read on!

Let’s start with the back-story or history on the Adobe Mercury Playback engine.  Back at IBC in September, the show happened in Amsterdam and while Adobe was there talking about several things including Adobe Story - over at the NVIDIA booth, we were showing a technology preview with quiet undertones.  It didn’t have the name Mercury and it wasn’t even really the big thing we were showing.  However, John at FXGuide was over there and among several other tidbits, included Adobe in a podcast that he did over at the show. A month crawls along and during that time, the podcast starts to get some mentions in various forums and chatter amongst the creative crowd… People start to get excited about the possibilities and ask questions.  Here’s the high bandwidth version for your viewing pleasure.

more »

Post Production • (3) Comments • Most recent comments by: ilan, wsmith, • Permalink


Friday, September 18, 2009

Using Kuler Color Themes

Scott Gentry | 09/18- 10:48 AM

Quick Lynda.com Tutorial

Kuler online.


Post Production
Training • (1) Comments • Most recent comments by: • Permalink


Tuesday, March 24, 2009

Perfecting Green Screen Photos

Karl Soule | 03/24- 11:48 PM

Cleaning out the green on green screen

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My friend Rufus Deuchler recently gave me a challenge. I started in video production working with virtual sets and chromakeying over a decade ago. I’ve used many different technologies over the years to remove green screens and blue screens, and found various techniques for preserving the original colors in the remaining video. However, I had never used Photoshop to do it before. It’s actually quite easy using the new Adjustments and Masks panels in Photoshop CS4.

Let’s start with a picture of Rufus, where the green has already been removed. Look at the color of the edge of the hair, and the side of Rufus’s face. It has a green tinge to it.

more »

Post Production • (1) Comments • Most recent comments by: Viktorvt, • Permalink


Tuesday, March 03, 2009

64 bit OS and Adobe products

Dennis Radeke | 03/03- 01:20 PM

64 or 32?  Which one to use today?

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I blogged on a tutorial from Event DV around editing workflows with AVCHD.  In that same issue, contributor Jan Ozer wrote an article called CS4 at 64 that delves into the differences that he observed between Adobe applications and how they perform differently between 32bit Windows XP and 64bit Windows Vista.

more »

Hardware
Post Production • (11) Comments • Most recent comments by: Ilan Ver, ilan, ilanlar, Mick, Dennis Radeke, Mick, DanConklin, DanConklin, Dennis Radeke, stephen v2, • Permalink


Monday, March 02, 2009

NLEs: How Native Workflows Help You Save

Dennis Radeke | 03/02- 05:00 PM

A study of contrasts

I recently received the latest issue of Event DV, which is an excellent magazine with some solid writers.  Each month they’ve got some excellent contributions from Photoshop wiz, Lance Gray and an editorial from Jan Ozer.

Event DV also has a recurring tutorial called Cut Lines which represents how to do things with Apple’s Final Cut Pro. It too is good, but I can’t help but often compare how things are done in Premiere Pro (call me biased. wink

This month’s article was about how to edit AVCHD content.  If you’re curious to read the article, you can view it here.

Author Joe McManus does a very good job of outlining the basic steps to editing content inside of FCP as well as outline one potential technical pitfall that he encountered.

BUT….

more »

Post Production • (6) Comments • Most recent comments by: wsmith, wsmith, Dennis Radeke, wsmith, ninjanels, wsmith, • Permalink


Thursday, December 11, 2008

Premiere Pro C4 and After Effects CS4 Workflow Using the NEW Native RED R3D Plug-in

dhelmly aka DavTechTable | 12/11- 11:51 PM

Editing Native Red Camera Files & CS4

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The RED Importer plug-in provides full native support of RED raw files including the ability to work with RED media at resolutions from 256 up to 4k. RED files can be imported directly into Premiere Pro and After Effects and worked with in a variety of frame rates, aspect ratios and resolutions. Dynamic Link can be used to serve frames directly from Premiere Pro to After Effects and sequences can then be exported using the Render Queue in After Effects.
Resolution can be assigned for RED footage as desired by accessing a global RED Source Settings dialog in Premiere Pro. For example, a low-resolution setting such as 512 or 1k can be assigned to RED media with higher native resolution. Lower resolutions provide increased playback performance during editing. Later, when editing is completed, a higher resolution sequence can be created and clips can be reset to higher native resolutions, such as 4k, for high quality export, grading and effects workflows .

more »


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Tips on accelerating your workflow with Adobe Creative Suite 5 Production Premium


You’ve all heard that Adobe CS5 Production Premium delivers amazing performance. But don't take our word for it: Check out the results from an independent benchmarking study on the power of Production Premium.


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