Easing the transition to Adobe Premiere Pro: Ask a CS Pro session with Al Mooney

More and more Final Cut Pro editors are switching to Adobe Premiere Pro CS5.5 to take advantage of its workflow and performance features. In this week’s “Ask a CS Pro” session, Al Mooney will review some of the most important workflow tips and tricks to help editors new to Premiere Pro to get up to speed quickly.

Join us this Friday, August 12th, at noon Pacific Time in our Connect room.

(session start time for other time zones)

The room will open 15 minutes before the session starts. At this time, please sign in as a guest to join.

The session will be recorded, and the recording will be made available soon after the session ends.

Prior to the session, you can review these resources to help editors familiar with Avid and Final Cut Pro to learn Adobe Premiere Pro.

About Al Mooney
Al Mooney is the product manager for professional video editing at Adobe Systems Incorporated. He is responsible for defining, delivering, and supporting the overall feature set and functionality of Adobe Premiere Pro. Prior to this position, he was the Senior Business Development Manager for video and broadcast in the UK for Adobe. Before that, he worked for Apple as a Pro Video business development manager and for DigiDesign (part of Avid Technology) as a European sales specialist.

Color correction and color grading tutorials

Andrew Devis and Karl Soule have both been creating excellent video tutorials about color correction and color grading recently, so I thought that it would be useful to gather links to them together in one place for convenience.

Andrew’s tutorials, especially, go far beyond just showing the UI controls in a specific piece of software. He also gives great advice that’s relevant to color correction with any tool, such as working in a room with constant lighting and frequently resetting your eyes to real-world neutral by looking away from the computer screen.

Ask a Creative Suite Pro: Update Your Demo Reel with Adobe Premiere Pro

In this week’s free Ask a CS Pro, Carey Dissmore will talk about the importance of demo reels, and provide an overview of the editing workflow in Adobe Premiere Pro from the perspective of an editor who is comfortable with Final Cut Pro. Carey will also share the similarities, differences and unique advantages of Adobe Premiere Pro, including its tight integration with other products in the Production Premium bundle such as After Effects, Photoshop and Audition.

This eSeminar is free so mark your calendars for Friday, August 5, at 12 p.m. PT in the Adobe Connect Room: http://my.adobe.acrobat.co​m/askcspro. The room will open up 15 minutes before the session starts. At this time, please sign in as a guest to join.

Session start time for other time zones are here.

About Carey Dissmore:

Carey Dissmore is a television and media production professional with 25 years in the business. His work spans the broadcast news, entertainment, advertising, documentary and corporate ranges. He considers himself an editor first, with a heavy amount of motion graphics design as well. He uses an enormous number of tools but the biggies are Final Cut Pro, Adobe Premiere Pro, After Effects and the full Adobe suite. Carey is currently working on shows for Food Network and Spike TV, while also designing, editing and animating a series of corporate and medical projects.

Carey founded the International Media Users Group and the MediaMotion Ball at NAB, establishing it as a strong user community event that has been running since 1998. He is active on the MediaMotion IMUG and AE email lists that he helps administer.

Carey is principal of Carey Dissmore Productions, Inc., based in Minneapolis, MN.

Details on the Production Premium switching offer

What a crazy second half we’re off to.  Within our industry, we rarely if ever have seen the kind of furor that has been happening over the last several weeks.  The blogosphere and twittersphere have been going crazy within our creative community.  Recently, that’s been accentuated by Adobe’s unusual offer to encourage users of other editing platforms to adopt Adobe as part of their toolkit.  Learn more about switching and the Switcher promotion here.

Adobe is Here to Compete

A Note on Adobe Premiere Pro

I’m Al. I’m the guy who gets to – along with an amazing group of very talented colleagues and friends – build Premiere Pro. For some obvious and some less obvious reasons, our beloved product has been receiving a lot of attention over recent days. So it feels like a good time to express a few thoughts.

Over the last few years, we’ve been working really hard on our NLE.  Way back in April 2010 we shipped our CS5 version, a natively 64-bit cross-platform application built on the Mercury Playback Engine. It was designed to make the absolute best out of modern computational resources, CPU and GPU optimized to its very core. It was a big and bold move in a crowded NLE market, but we felt we had the right foundations in place to start turning a few heads. And turn a few heads we did.

Last month, we shipped a major update to CS5 in CS5.5. I always talk about CS5.5 as building finesse on the solid foundations of CS5, and that was our aim. We had the engine and the chassis of a race-winning car, and now we needed to make it easier to drive. We did. We focused efforts on smoothing the path for people moving over from other NLEs, or those just trying out a new one. And more heads turned.

Then, last week, Apple shipped Final Cut Pro X. I’m not here to comment on Apple’s intentions or strategy, and I won’t. But I can say this: I’ve read and heard that many editors felt alienated with the release. And I didn’t have to look far to hear the disgruntlement. It’s all over the web. It ate my Twitter feed for two days. It was on Conan. It was actually on Conan.

And as a result, understandably perhaps, even more heads have turned to look at Premiere Pro. It’s a powerful NLE that’s intuitive to existing editors. It can open your Final Cut Pro 7 projects via XML. It supports all of your media natively. It performs beautifully, and it lets you edit the way you’ve learned to, using shortcuts you know and paradigms you’re comfortable with.

But the most important thing I want to say to all the newly turning heads is simply this: Adobe is committed making a modern, powerful, useable, professional NLE. In fact, we’re developing harder and faster than ever before. We will continue updating and improving Premiere Pro with regular, timely releases. We’ll continue striving to improve performance, to offer the best native format support possible, and to make the pure experience of just editing – in the way that you’ve learnt to – as intuitive and creative as possible.

I expect that the more you experiment with Premiere Pro, the more you’ll tell us where you’d like it to go next. There will always be bumps on the learning curve with an application new to you, just as there will be things you didn’t have before and wonder how you lived without. I just want you to know that we’re listening to you, the editors, and we aim to continue building an application that you love and can rely on.

This is going to be fun.

Would you recommend Premiere Pro to your friends and colleagues?

Adobe has started the Video Ambassadors program to build an online community for Adobe Premiere Pro editors to support each other, help us improve Adobe Premiere Pro and spread the word to other editors about trying Adobe Premiere Pro. As an Ambassador, you will receive exclusive information, access to the Adobe Premiere Pro team, answers to any questions you might have, and sneak peeks of what we’re working on. We’d love to see how you’re using Adobe Premiere Pro and give you the ability to share your work with others. If you’re interested in joining, check it out on Linked In.

Adobe’s Vision for Professional Video

The tide is turning in professional video, and Adobe’s momentum is strong: We are driving innovation in our products and winning market share. Recent surveys also show a significant increase in positive brand perception for Adobe Premiere Pro among pro video users – particularly since the CS5 launch. For these reasons and many more, video pros are switching to Premiere Pro and Creative Suite Production Premium in record numbers.

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