The power of your personal networks—virtual and real

I’ve always been a fascinated by the Internet’s ability to facilitate social relationships. No other medium has the power to bring distant people together as easily as the Internet. It has even changed the way we think about the meaning of community— from a bond of common location to a bond of common interest. I’m particularly impressed with the latest generation of social networking sites like Facebook and LinkedIn. Nowadays, you can find Adobe-related user groups and professional connections on these and other social networking sites. (I’m a member of both, by the way.) Never to be outdone, ProVideo Coalition has built a community section upon the Ning platform. Very cool.

What’s more, your Adobe tools are evolving to reflect the power of personal digital connections. Within Acrobat, you can start a virtual meeting centered around the document you’re reading. Adobe Kuler has been attracting designers in an amazing way. I like to think of Kuler as the Flickr of color schemes. And Adobe Soundbooth CS3 has a cool new built-in feature called Resource Central, which allows audio editors to keep in touch with fresh content, musical goodies and just the right kind of news. I think it’s safe to say we’re just scratching the surface about how we see the power of digital connections making you as creative and productive as possible.

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