Allan Tépper
Allan Tépper has been working with professional video since the early eighties, since he first learned to edit video using the open-reel 1/2” EIAJ-1 format with a Sony VO-3650 editing deck in his high school in Connecticut. Since 1994, Tépper has been consulting both end-users and manufacturers via his Florida company. Via TecnoTur, Tépper has been giving video technology seminars in several South Florida’s universities and training centers, and in a half dozen Latin American countries, in their native language. Tépper has been a frequent radio/TV guest on several South Florida Latino stations, and on a couple of Venezuelan stations too. As a certified ATA (American Translators Association) translator, Tépper has also translated and localized dozens of advertisements, catalogs, software, and technical manuals for the Spanish and Latin American markets. Tépper’s most recent translation was the user interface for a Hong Kong company which makes a calling card application (BerryDialer) for Blackberry users.
Over the past 17 years, Tépper’s articles have been published in more than a dozen magazines, newspapers, and electronic media in Latin America, mainly in Producción & Distribución and TTV. In 1998 Tépper founded SOPRÉPROC, the Sociedad para la preservación y progreso del castellano or Society for the Preservation and Evolution of the Castilian language (the world’s most widely used Spanish language). From 2000-2002, Tépper was also the editor of TTV, of the Izarra Group. From the end of 2006 until September 2007, Tépper was the co-director of the South Florida Final Cut Pro User Group. Currently, Tépper is writing for ProVideo Coalition and editing more episodes of his TecnoTur audio podcast, which includes international telephone interviews of industry professionals in Spain and Latin America. Subscribe free to TecnoTur in iTunes or at TecnoTur.us
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Thursday, May 06, 2010
Adobe’s power and market share increases while Flash wanes
On April 5th, 2010, I published the article Will Adobe’s new Mercury technology provoke a sudden exodus from Final Cut Pro to CS5?. At that point, the title was still a question. Since then, NAB 2010 came and went without a word from Apple regarding the potential future of Final Cut Pro and Final Cut Studio. Apple’s complete silence on this topic seems to indicate that Apple is much more focused on the consumer market, especially their mobile devices, and no longer on professional applications and hardware. This is further revealed by Apple’s continuing release of MacBookPro 13” and 15” models without ExpressCard34 slots, which is now offered exclusively in the 17” model… and by the complete lack of direct eSATA ports on any Apple laptop. In the meantime, Adobe has already shipped Premiere CS5 for both Mac and Windows. As stated previously, CS5’s Mercury engine can handle multi-layers of H.264 raw footage in real time very gracefully. (CS4 can also do that, although not nearly so gracefully.) Based upon private e-mails and conversations with editors yesterday, the exodus from Apple’s Final Cut Pro to Adobe’s Premiere CS5 for many began yesterday.
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