Bruce A. Johnson

A 1981 graduate of the Boston University College of Communication, Bruce A. Johnson got his first job in broadcast television at WFTV, an ABC affiliate in Orlando, FL. While there, he rose through the ranks from teleprompter operator to videographer, editor, producer and director of many different types of programming. It was in the early 1980's that he bought his first computer - a Timex/Sinclair 1000 - a device he hated so much, he promptly exchanged it for an Atari 400. But the bug had bitten hard.

In 1987, Johnson joined Wisconsin Public Television in Madison as a videographer/editor, and still works there to the present day. His responsibilities have grown, however, and now include research and presentations on the issues surrounding the digital television transition, new consumer technology and the use of public television spectrum in homeland security. He freelances through his company Painted Post MultiMedia, and has written extensively for magazines including DV and Studio Monthly.


Tuesday, April 17, 2012

NAB 2012:  Art Lebedev Optimus Popularus Keyboard

Not only is the Maximus keyboard *not* vaporware…it has spawned a Version 2.



Friday, December 09, 2011

REVIEW:  Fast Forward Video Sidekick HD Recorder/Monitor

Two for the price of one?

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PREFACE:  The ProRes Dilemma

Let’s start this review off by dispelling a long-held rumor.  I’m a PC guy, just always have been, and after reviewing just about every PC NLE at least once, I have settled on Adobe Premiere Pro (and the CS 5.5 suite) as my editor of choice.  Not too long ago, I had a freelance client that absolutely insisted on Apple ProRes files for the output of a project.  Unfortunately, Apple does not allow PCs to write ProRes files, and at the time PC’s couldn’t read them either.

Fast-forward a few months:  Imagine my dismay as I walked the aisles of NAB 2011, looking at all kinds of new recording devices from Aja, Atomos, Sound Devices and others that promised long recording times and transfer speeds – yet the catch was:  Only records in Apple ProRes.

So when I was offered the opportunity to review the Fast Forward Video Sidekick HD combination video recorder and camera-top monitor, I was distressed to think that I could shoot the footage, but couldn’t edit it.  So I put the question to my colleagues on the Vidpro listserv – can PC Premiere Pro play back ProRes?  My pal (and fellow Wisconsinite) Steve Oakley FTP’ed me a few Apple clips that seemed to work, so I went ahead and received the Sidekick HD.  And I can now say with 100% certainty – Adobe Premiere Pro 5.5 can play back Apple ProRes files, even happily combining them on the same timeline with just about any other type of clip you want to add – .AVI, .M2T, Photoshop files, Canon 50Mb, Sony 35Mb, After Effects comps, you name it.  (The theory is that the ProRes playback capability came along with one of the many Quicktime updates Apple shoots out.  Hey, who knew?)

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Production • (5) Comments • Most recent comments by: Review Maze, skimmel, Bruce A Johnson, skimmel, wsmith, • Permalink


Wednesday, December 07, 2011

Is TV Broken?

or:  if It Ain’t Broke, Does it Need To Be Fixed?

I don’t generally re-post links to articles, but this one from CNN’s Business Insider Matt Rosoff caught my eye.  Give it a read, but the thumbnail is this:

What is so flawed about the television watching experience that Steve Jobs devoted his final months of life to changing it?  It’s a good, quick read.  What do you think?  Is TV broken?


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Production • (3) Comments • Most recent comments by: wsmith, Rob, Chris Meyer, • Permalink


Wednesday, April 13, 2011

A Modest Proposal Regarding Editing Software

...with apologies to Jonathan Swift

In the beginning, there was Avid…and it was OK. 

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Software • (3) Comments • Most recent comments by: Rich Young, Bruce A Johnson, mal, • Permalink


Wednesday, April 13, 2011

First Impressions From NAB 2011

...As I Get Ready To Leave

It’s amazing how much I both look forward to - and simultaneously dread - coming to NAB. 

more »


Thursday, March 31, 2011

Tantalizing News From Telestream

Apple ProRez Encoding On The PC?

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It’s no secret that I am a PC user.  I’m very happy with the performance of Adobe Premiere Pro CS5 (and all the other programs in the Adobe suite) on my HP Z800 machine.  However, some of my client’s end-users are Mac people, and have at different times demanded output in the Apple ProRez codec…

,,,which, of course, PCs cannot do.  At least, until now, if what Telestream has to say pans out.  Imagine my interest when I saw this headline in an email:

Telestream Enables Encoding to ProRes on Windows Server Products

Details as of now are hazy, and I have asked for clarification.  But if this turns out to be what it sounds like, it could be a great step forward in making peace between the Windows and Apple editing camps.

Sounds too good to be true, doesn’t it?  What do you think?


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Adobe • (2) Comments • Most recent comments by: wsmith, Mel Feliciano, • Permalink


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