Bruce A. Johnson

A 1981 graduate of the Boston University College of Communication, Bruce A. Johnson got his first job in broadcast television at WFTV, an ABC affiliate in Orlando, FL. While there, he rose through the ranks from teleprompter operator to videographer, editor, producer and director of many different types of programming. It was in the early 1980's that he bought his first computer - a Timex/Sinclair 1000 - a device he hated so much, he promptly exchanged it for an Atari 400. But the bug had bitten hard.

In 1987, Johnson joined Wisconsin Public Television in Madison as a videographer/editor, and still works there to the present day. His responsibilities have grown, however, and now include research and presentations on the issues surrounding the digital television transition, new consumer technology and the use of public television spectrum in homeland security. He freelances through his company Painted Post MultiMedia, and has written extensively for magazines including DV and Studio Monthly.


Wednesday, December 07, 2011

Is TV Broken?

or:  if It Ain’t Broke, Does it Need To Be Fixed?

I don’t generally re-post links to articles, but this one from CNN’s Business Insider Matt Rosoff caught my eye.  Give it a read, but the thumbnail is this:

What is so flawed about the television watching experience that Steve Jobs devoted his final months of life to changing it?  It’s a good, quick read.  What do you think?  Is TV broken?


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Sunday, November 06, 2011

Canon Cinema EOS C300:  A Dissenting View

Disappointed is a weak word…

I know, there have been a million opinions shot over the Internet over the last three days regarding canon’s new Cinema EOS C300 camera.  About half point out it’s great feature set, and about half seem to point out every flaw it has in comparison to RED Epic.  Whatever, all that’s fine.  Me, I’m dissapointed for an entirely different reason:

Where’s the killer Canon camera for the tens - to hundreds-of-thousands of us that actually work in television? When I reviewed the Canon XF305 a year ago, I was very impressed with the package, with a few caveats - chief among them the 1/3” chipset.  If Canon can jam a 35mm CMOS into the D5 mkII, why not the same hardware in a form-factor that a real TV production crew could easily use?  And in a package that can sit on your shoulder?

When I got my invitation to the Canon press event, I was really excited.  I even planned to fly from the Midwest to LA just to see the announcement.  Luckily, I was offered some freelance work before I bought the plane ticket, but I watched for news on my smartphone in every bit of downtime.  And when the news came out…what a letdown.  The EOS C300 does nothing for me… and in fact, doesn’t seem to do much of anything for anybody until you outfit it with tens of thousands of dollars in accessories, including audio and timecode adapters, lenses, rails, grips, you name it.

Maybe I’m missing something here, but I have to figure that there are many more video pros actually making a daily living than there are folks that will ever make money off their films.  If I’m wrong, say so, but that’s the way I see it.  I’ve used - and generally loved - Canon video cameras since the XL1 came out 13 years ago.  Please, Canon, I beg you - put a 35mm chip, a good audio section, swappable lenses, the 50Mb codec, 10-bit HD-SDI out and SMPTE timecode in and out into a $10K shoulder-mount package.  You’ll have a line flowing out the door for miles. 

But in the meantime, I’m dismayed at the EOS C300.  I guess I should be old enough by now not to get my hopes up so easily.

 


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Wednesday, September 07, 2011

The One Collaboration I Need Adobe To Make

I don’t think I’m really asking much…am I?

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Hey folks, been gone a while, but it’s fall and time to get back in the swing of things.  One of the interesting side-effects of writing for PVC is that I am on just about every PR person’s mail list.  Usually these missives are easy to toss to the side, but the other day I got one from Adobe, talking up their presence at IBC 2011 in Amsterdam (for the record, IBC is the international version of NAB, held in early September every year.)  As a long-time Premiere Pro and CS-suite convert, I paid a little bit more attention to this one than average.  Unfortunately, I neglected to save the URL, but the gist of it was this:

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Post Production • (2) Comments • Most recent comments by: Vancouver Videographer, Erik Higgs, • Permalink


Tuesday, July 19, 2011

REVIEW:  Litepanels Sola ENG LED Fresnel Light

Bright, Light And Oh So Cool…

I’ve gone on record in the past as not being a big fan of camera-top lights.  The last thing an interview subject needs is a glaring “sungun” to impart that “deer-in-the-headlights” look.  Of course, sunguns of the past were crude tools, usually a low-to-medium wattage tungsten lightbulb that – if you were lucky – might be hiding behind a piece of bathroom opal glass.  (If you are one of the six shooters in all the world that ever had an HMI sungun… good for you.)  In almost every setup, the light was mounted directly above the lens, right on axis with the optics – a recipe for flat, unflattering light if ever there was one.  And powering this device almost always required external batteries – anyone that has ever had a battery belt pull your pants down on a shoot, raise your hands now, please.

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Production • (1) Comments • Most recent comments by: ignite60x, • Permalink


Monday, June 20, 2011

The Phantom Hum

(and I’m not talking about phantom power)

I do a certain amount of freelance work, mostly for friends that have businesses.  Last weekend I started work on an instructional video for Exerstrider, makers of poles you use while walking that really ramps up the exercise value.  We were plowing through the script at a rapid pace when…

...The Phantom Hum reared it’s ugly head.

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Friday, June 03, 2011

Today The GoPro Let Me Down

(sad face)

Regular readers of my mind-spillings might remember the Color-Correction Conundrum of a year ago, where I used the decidedly outdoor-color-balanced GoPro Hero HD as an accent camera for a choral concert in a church.  The lemon-yellow footage of the piano keyboard was brought to heel by help from the readers of this blog, and since I had such success last time, I figured I’d do it again.

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Production • (1) Comments • Most recent comments by: wsmith, • Permalink


Tuesday, May 03, 2011

Blackmagic Design at NAB 2011 Part 2

Have A Look At Hyperdeck

The extended death of tape continues.  Blackmagic Designs gives us a look at the Hyperdeck line.  Again, the audio is pretty rough, but the info is good enough to share.


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Tuesday, May 03, 2011

Blackmagic Design at NAB2011 Part 1

A quick look at Davinci Resolve 8

Here’s a quick look at Blackmagic Davinci Resolve 8, including discussion of its new XML capabilities to ease the workflow with Final Cut Pro. A combination of a loud room and a hoarse throat doesn’t help the audio, but the info is good enough to share anyway.  Enjoy!



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David Atkins Enterprises and Digital Pulse use Adobe software for record-setting arena projection

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