Bruce A. Johnson

A 1981 graduate of the Boston University College of Communication, Bruce A. Johnson got his first job in broadcast television at WFTV, an ABC affiliate in Orlando, FL. While there, he rose through the ranks from teleprompter operator to videographer, editor, producer and director of many different types of programming. It was in the early 1980's that he bought his first computer - a Timex/Sinclair 1000 - a device he hated so much, he promptly exchanged it for an Atari 400. But the bug had bitten hard.

In 1987, Johnson joined Wisconsin Public Television in Madison as a videographer/editor, and still works there to the present day. His responsibilities have grown, however, and now include research and presentations on the issues surrounding the digital television transition, new consumer technology and the use of public television spectrum in homeland security. He freelances through his company Painted Post MultiMedia, and has written extensively for magazines including DV and Studio Monthly.


Tuesday, April 29, 2008

NAB: The Most Intriguing Rumor

Well, at least to me.

Archiving - now that’s cocktail-party conversation!  But something may be on the horizon that could make it sexy.

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(4) Comments • Most recent comments by: Blair, Mike Curtis, Erik Higgs, glennser, • Permalink


Monday, April 28, 2008

NAB:  Other Stuff

I’ve spent the last week digesting everything I saw at this year’s NAB show, from products great, like full-tilt video production trailers, to small, like AVCHD camcorders that record to SD flash memory.  But one of the truly remarkable products I saw isn’t even specifically a video product – it’s a utility lifesaver. 

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Friday, April 18, 2008

NAB:  The Most Amazing Demo

...at least to me.

If you have HBO, you should be watching the amazing miniseries “John Adams.”  It’s wonderful to see important American history re-created in such a dynamic manner.  And, as with so much in life, what you see is only about 10%  of the story.

(1) Comments • Most recent comments by: lightprism, • Permalink


Thursday, April 17, 2008

NAB:  Some Things You Just Have To Wait For

Last year at NAB there were two products that I felt could really change the biz - but sadly, neither actually came out last year.  Apparently, that’s changed.

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Wednesday, April 16, 2008

Things to know about NAB

There’s more than gear to consider.

First thing to know about NAB:  Las Vegas is probably one of the last cities in the world where you can routinely expect to pay exorbitant money for Internet service in your hotel room.  However, at McCarran Airport, wifi is free.  That probably explains why I’m posting this now, as I wait to board my flight home.

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NAB 08 • (0) Comments • • Permalink


Tuesday, April 01, 2008

Holy $***!

Andy Rooney on Broadcast Obscenity

Swearing:  It’s something we all do.  OK, not all of us, but a hell of a lot of us (oops, I apologize if the “hell” in the last sentence offends.  I’ll try to do better, dammit.)

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(2) Comments • Most recent comments by: Graeme Nattress, Scott Gentry, • Permalink


Thursday, March 27, 2008

Uh-Oh.

As if the DTV transition wasn’t already screwed up enough…

Word today from Broadcasting & Cable magazine that Microtune, a manufacturer of digital TV tuner components, has been sampling the competitor’s wares and finding them lacking.

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(1) Comments • Most recent comments by: Scott Gentry, • Permalink


Monday, March 24, 2008

Science is EVIL!

The Lighting Told Me So!

It was only about ten years ago when a stunning announcement came from the west end of the campus of the University of Wisconsin:  In the wake of the cloning of Dolly the Sheep, UW scientists had successfully created a cloned cow egg.  Well, it was a no-brainer that we at Wisconsin Public Television would go all the way across campus to cover this momentous event.  And we weren’t alone.

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(0) Comments • • Permalink


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