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Wednesday, February 11, 2009
Muzak Files For Bankruptcy
Bruce A Johnson | 02/11
I’m not exactly sure how to feel about this…
I’m sure none of us root for people to lose their jobs, but in this case, I’m conflicted:
Muzak has filed for bankruptcy.
FTA:
Closely held Muzak supplies more than 2 million songs and music to retailers to help set the mood in their stores, in hopes of influencing shoppers to become buyers. Muzak was founded in the 1930s by U.S. Army General George Squier, who adapted military messaging technology to pipe music into elevators to drown out the noise they produced, according to its Web site.
Muzak later began marketing to employers, citing research showing that background music could increase employee productivity. By the early 1970s, Muzak was selling its original recordings of songs, performed without lyrics, to retailers.
Today, Muzak delivers music from more than 80 genres via satellite or by producing custom mixes. Customers have included McDonald’s Corp., Ann Taylor Stores Corp. and AT&T Inc., Muzak said on its Web site.
Of course, bankruptcy - at least Chapter 11 - doesn’t necessarily mean the silencing of the Muzak. However, I could live without the elevator version of “Smells Like Teen Spirit” that scars my psyche to this day. Gives me chills. Not good ones, either.
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I just don’t understand how a business like that can spend more than they earn.
Posted by DanConklin on 02/11 at 12:48 PM
Beyond the license/reproductions fees, there must also be some kind of fine for making a fully orchestrated version of Soundgarden. Must be karma.
Posted by .(JavaScript must be enabled to view this email address) on 02/11 at 07:33 PM
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