Thursday, July 24, 2008

Ooops, we did it again

Art Adams | 07/24- 04:03 PM

Wherein a small crew on a low budget makes an HVX-200 look vastly better than it ever should.

Recently I wrote of a wildly successful music video shoot I did with the HVX-200. Well, we did it again.

A few weeks ago I shot a music video project with director Jono Schaferkotter. The project turned out spectacularly well in spite of working with an eager, but inexperienced, crew and an HVX-200. Between picking shots that worked within the confines of what we could achieve with the gear we had, along with some basic color correction in Final Cut Studio using Magic Bullet Looks, the project looked much better than it had any right to, considering the budget was about $200.

Tuesday, July 08, 2008

How Important is Resolution?

Adam Wilt | 07/08- 10:10 PM

It’s all about pixel counts… or is it?

SD, 408p, 720p, 1080i, 1080p… 2k, 4k, UDTV… it seems like the big push is to get ever-higher resolution. It’s true that given two pictures, identical in every other way, that the higher-res image will look better—if you’re close enough to see the difference. But it turns out that resolution isn’t as important as you might think.

Sunday, July 06, 2008

Quick look: RED Build 16

Adam Wilt | 07/06- 05:26 PM

Not a full test, but a first look at a beta build.

The sacrificial RED at Chater. Also note: labeled control buttons!

Last week, Dane Brehm gave a bunch of us a tour of RED’s build 16 features (as Art Adams reports here). While three beta releases of build 16 had come out in the preceding week, the sacrificial test camera at Chater was “only” up to the second beta build. With builds coming fast and furious, it’s clear that this build isn’t considered ready for prime time just yet. Still, even with the protean nature of build 16 so far, we saw some interesting things.

Thursday, July 03, 2008

RED Build 16: A Camera Whose Time Has Come

Art Adams | 07/03- 10:08 PM

Ah, sweet 16. How I’ve waited for thee. Finally, a camera I can work with.

Wednesday, June 25, 2008

Cine Gear Expo 2008 - Day 2

Adam Wilt | 06/25- 11:42 PM

The second day of the hottest equipment show in LA

Cine Gear Expo on the blazing-hot Universal backlot

Day 2 of Cine Gear Expo dawned sunny and hot—our in-car temperature display registered 102 degrees Fahrenheit by 1:30pm. Despite the heat, there were plenty of things worth seeing.

Friday, June 20, 2008

Cine Gear Expo 2008 - Day 1

Adam Wilt | 06/20- 04:29 PM

The hottest equipment show in LA… literally…

Cine Gear Expo on the Universal back lot.

We came down to LA for Cine Gear Expo, a two-day showcase of all manner of production things: grip gear, lighting, camera accessories, and so on.

It is quite literally the hottest equipment show around…

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