Free mocha webinar today

This is last-minute notice, but there is a free mocha webinar today at 10am PDT. It’s a 90-minute webinar that will cover mocha tracking for editors. You can register free here.

Switching from Final Cut to Premiere

Since Final Cut X was released a few weeks ago, there have been a large number of Final Cut Pro post-production professionals looking into other NLE options. Final Cut Pro X is a very different animal, and lacks specific FCP7 features that certain users require or demand. It also changes up existing post-production workflows and is in general a disruptive release. I’ve observed that whether this disruption is a good or a bad thing for you really depends on how you use the software. Anecdotally speaking, I know professionals that are perfectly happy with FCPX. And I know an even larger number of professionals who are not at all happy with the new release…

FreshDV NAB 2011 Video Coverage

Welcome to FreshDV’s coverage of NAB 2011! The FreshDV crew is in Vegas for NAB week, bringing you video coverage from the show floor. If you can’t be on-site at NAB, we are the resource to watch. Watch our coverage of the show in the playlist below. If you’ve enjoyed it, drop us a line on Twitter @FreshDV. Watch below…

Martini QuickShot Creator puts pre-viz directly into FCP

Just watched the demo for Martini Quickshot Creator, and must say that this $199 software package looks AWESOME. Check out the demo here...you can quickly build pre-visualized scenes for a project from a library of characters and scenes. All from within Final Cut Pro. This software looks simply brilliant.

BMX at 1000fps from a Canon 7D

You gotta love indie filmmakers, and their desire to invest time to create motion picture magic with affordable, readily available tools. Occasionally a gem like this one will surface…this is a video shot at 60p on the Canon 7D, which was then selectively processed with Twixtor to stretch sections of footage to 1000 fps. Very cool, and subtly executed in the edit. Watch below the fold…

Rarevision 5DtoRGB vs MPEG Streamclip for transcoding

There’s a new transcoding tool making the rounds on that newfangled Twitter thingy the kids are using these days, it’s called Rarevision 5DtoRGB. It’s a free app for Mac users that they claim offers a much higher quality conversion from H.264 DSLR raw footage to an editing codec (ProRes is a common choice, in one of several flavors and bitrates). Two blogs have done some comparison testing between this new tool and MPEG Streamclip (another popular free option), and I wanted to point them out here for your pixel-peeping enjoyment…

iPad KeyPad Pro wirelessly controls your pro apps

Here’s an interesting $4.99 app for the iPad; it’s called KeyPad Pro and it’s basically a wireless client/server app that allows you to control your multimedia pro applications from the iPad. It can either be used to augment your keyboard, maybe programming just certain complex commands or shortcuts into the iPad software, or control the apps fully from a distance (think client review from the couch). The server software is available for both PC and Mac (XP+ and OSX 10.5+). Read on…

Why the FCP sky is not falling

Today AppleInsider posted an article that claimed knowledge of a restructuring of Apple Pro Apps suite away from the needs of professionals and more in line with consumer-level users. Specifically “Apple’s Final Cut Studio suite of video post production apps is getting a significant makeover to better target the software to the mainstream of Apple’s customer base rather than high end professionals.”

As you can imagine, this has ignited all sorts of weeping and gnashing of teeth from the Final Cut Pro faithful, who seem primed for this sort of rumor, given Apple’s disappointing incremental Pro Apps updates as of late (don’t make me mention DVDSP’s lack of new features in the past few revisions). At any rate, it’s probably unwarranted and unproductive angst, given AppleInsider’s lack of demonstrable evidence for these claims.

I strongly suggest heading over to read Philip Hodgett’s 1700 word response that paints a much different picture. Philip brings clear logic and strong arguments to dissect AI’s nebulous assertions point-by-point, and the conclusion should prove to be far more hopeful and encouraging for the professionals who have embraced Final Cut. A must read.

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