Cine Gear Expo 2008 - Day 1

Adam Wilt | 06/20- 04:29 PM

Cine Gear Expo on the Universal back lot.

We came down to LA for Cine Gear Expo, a two-day showcase of all manner of production things: grip gear, lighting, camera accessories, and so on.

It is quite literally the hottest equipment show around…

It’s not the budget, it’s where you put the camera!

Art Adams | 06/16- 05:45 PM

Equipment doesn’t make the image; people do. I proved this on a music video recently where we had more people than equipment.

Maelstrom - Preproduction

Adam Wilt | 06/05- 11:17 PM

About a week ago, Tim Blackmore and I learned that we were providing tech support for Rob Nilsson’s upcoming film, “Maelstrom”, a Direct Action workshop film with four actors. We knew it was going to be shot with an EX1 (which we have), handheld (EX1, handheld? hmmm), with the wide-angle adapter if at all possible. Cool, sounds like fun, what’s the schedule?

The Debut: Wii Spec Spot, shot on RED, now online at PVC

Art Adams | 05/10- 10:18 AM

Wii Spec Spot, 1k version

Here it is, finally finished. Phew! Now I know why I’m not in post production. I’ll write a blog entry on my stupid post mistakes later; for now, enjoy!

Details that may be interesting to the reader:

Shot 4k 2:1

Edited in 2k on Final Cut Pro

Redcode 36

Color correction applied to RedLog-exported footage from RedCine, using Colorista

Zeiss Ultra Primes, mostly at T2

Schneider True-Cut IR filter used on every shot except for the TV (16mm Ultra Prime saw some off-angle cyan vignetting)

All shots daylight- or 4500k-balanced (the TV had to be shot under a daylight balance, for proper color, so I shot everything else daylight for consistency) except for the ceiling shot, which was done at 3200k to keep the light bulbs from going too warm

There’s one shot that was done on a Lensbaby. See if you can pick it out.

More soon.

My first RED shoot: The training wheels come off!

Art Adams | 05/02- 07:13 PM

Okay, I have to admit it: I now like this camera more than I thought I would.

NAB 2008 - Take-aways

Adam Wilt | 04/28- 12:14 PM

I spent NAB 2008 walking around, looking for gear for our production company and getting a feel for where things are headed in general. I took away several strong impressions about where the industry is going—as well as a couple of interesting toys.

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