Mark Christiansen

Mark Christiansen is the author of After Effects Studio Techniques (Adobe Press). He has created visual effects and animations for feature films including Pirates of the Caribbean 3, The Day After Tomorrow and films by Robert Rodriguez. Past corporate clients include Adobe, Cisco, Sun, Cadence, Seagate, Intel and Medtronic, and broadcast work has appeared on HBO and the History Channel. Mark's roles have included producing, directing, designing and effects supervision, and his solo work has appeared at film festivals including L.A. Shorts Fest.

Long a Contributing Editor at DV Magazine during its heyday, Mark has been contracted as a marketing and technical writer on numerous occasions for Adobe Systems Inc. as well as related companies such as Red Giant Software. He has taught at fxPhd.com and Academy of Art University. His career began at LucasArts Entertainment and he is a Phi Beta Kappa graduate of Pomona College.

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Saturday, July 12, 2008

Why QuickTime is the US Dollar of Digital Video

As the standard is devalued, the world undertakes a slow-motion search for an alternative. What can be done for QuickTime?

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How bad are things for the US Dollar these days? So bad that, as reported by the BBC and mentioned recently on This Week in Tech, Gisele Bundchen no longer accepts modeling pay in dollars, nor apparently do many high-end boutiques in the capital of U.S. commerce, New York City. European travel is effectively twice as expensive as it was just a few years ago simply because of the exchange rate. So it may come as a surprise how familiar the situation of the world economy in regards to the dollar is if you’re a video professional using QuickTime.

I’m not actually joking.

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Visual Effects • (16) Comments • Most recent comments by: Thomas Craul, Thomas Craul, glennser, Simon Wyndham, Andi, Chief Technician, billS, Mike Curtis, KWatkins, Rich Young, • Permalink


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