Thursday, February 07, 2008

Apple Bails on NAB ‘08

Frank Capria | 02/07- 10:36 AM

Rumors had been circulating for some time, but today Apple made it official. It won’t have a booth at NAB 2008. An Apple spokesperson said, “It’s true that we won’t have a booth at NAB. Apple is participating in fewer trade shows every year, because often there are better ways for us to reach our customers.”

Another NLE vendor cited similar reasons for pulling out of the show earlier this year. Is this a sea change? Are trade shows fading in importance? Or, is it that there’s not enough money in the post-production software business to justify a $6 million, one-week jaunt in Vegas each year? What do you think?

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Wednesday, February 06, 2008

QuickTime 7.4.1 available

Chris Meyer | 02/06- 02:45 PM

QuickTime update fixes After Effects render problem.

Apple has just released an update to QuickTime that fixes a problem introduced in QuickTime 7.4 that caused problems with After Effects renders. In short, when a render to a QuickTime file took over 10 minutes, QuickTime thought it was an attempt to hack the file and would abort the render. (Frank Capria reported this problem - and gave workarounds - here.) This has been resolved by the 7.4.1 update, which should be noted was out in record time.

You can update your Mac by using clicking on the Apple icon in the menu and selecting Software Update, or by going to Apple’s downloads page. Little information is given on the web site about the specific fixes; MacWorld provided more details on their web site.

And there was much rejoicing…

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Wednesday, February 06, 2008

Adobe Stock Photos Closing Down

Chris Meyer | 02/06- 12:59 PM

Service to close April 1

Adobe sent an email to their registered users that they will be closing their royalty free stock photo service, accessed through Adobe Bridge. Although this service was an excellent idea in theory, in practice we imagine it was hampered by being not totally obvious (many users do not use or are still not yet comfortable in Bridge), and competition from low-cost user-generated-content sites such as iStockPhoto. We don’t expect this signals a complete retreat by Adobe from the concept of being a content as well as application provider; just a strategic retrenchment (i.e. learn from your experience, and cutting your losses where it makes sense). A copy of the email - with links to their uninstaller - is included below. Click here for a FAQ on the service and its closing.

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Wednesday, February 06, 2008

Adobe/MAXON Power Integration Seminar

Chris Meyer | 02/06- 12:33 PM

FREE Seminar - Over $60,000 in Door Prizes

Adobe and MAXON have joined forces to present an unrivaled 2D/3D workflow for motion design. Presenters from both Adobe and MAXON will cover an array of related topics culminating in the production of a stunning television newscast opening. Motion graphics artists will learn how to bring increased speed and efficiency to their production pipeline by combining the power of Adobe’s Production Studio and MAXON’s CINEMA 4D. This combination of robust applications has quickly become the proven choice for top motion design studios worldwide.

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Friday, February 01, 2008

Magic Bullet Frames Now Shipping

Scott Gentry | 02/01- 01:11 PM

Get the 24p Look of Film Right in Final Cut Pro, Motion or Premiere Pro

Red Giant Software, developer and publisher of professional digital video tools including the award-winning Magic Bullet Looks shipped Magic Bullet Frames v1.0. It is now possible to shoot low-cost video and get the expensive look of film right in Final Cut Pro, Motion, or Premiere Pro. Start with ordinary interlaced video, apply Magic Bullet Frames’ plug-in in any of the supported applications to get quick and high-quality frame rate conversions with the look of true 24p film.

Magic Bullet Frames offers motion-adaptive and field-blended modes to get top quality footage at high speeds, delivering great looking, artifact-free output. Included in the Frames tool is letterboxing and line offset controls to easily create mattes and adjust the image inside the letterbox area.

“With Magic Bullet Frames, we have taken the tools that used to be available just as part of Magic Bullet Suite 2 and made them available separately at a much lower price. The package also has broader appeal with the Frames and Deartifacter tools available in Premiere Pro and Final Cut Pro,” said Sean Safreed, Product Director at Red Giant Software.

For detailed Product Information, visit: redgiantsoftware.com/magicbulletframes.html

Key Features
True video-to 24p conversion with motion adaptive conversion and automatic pull-down insertion
Integrated letterboxing in Frames lets users create widescreen-like content from standard video
Fast field-blending algorithm produces the fastest results
Works with Adobe After Effects, Premiere Pro, Final Cut Pro, and Motion
Removes DV compression artifacts with Deartifacter filter
Offers the Magic Bullet plug-in now called Frames Plus for higher-quality 24p conversion in After Effects.
Includes Magic Bullet Suite tools, Broadcast Spec, Letterboxer, and Opticals plug-ins (After Effects only)

What’s New?
New support for more host editing applications, including Premiere Pro CS3, Final Cut Studio 2
Fast and high-quality de-interlacing filters in Frames
De-artifacter plug-in repairs lost color information in DV and HDV source material

Pricing and Availability
- Magic Bullet Frames (formerly Magic Bullet 24p) is available for $199 USD.
- Customers that purchased Magic Bullet Suite after April 10, 2007 qualify for a free copy of Magic Bullet Frames as part of their Magic Bullet Suite 2007 upgrade.
- Magic Bullet Suite 2.1 customers can upgrades to Magic Bullet Suite 2007, which includes Magic Bullet Colorista, Looks, Instant HD, and Magic Bullet Frames for $199

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