Monday, August 04, 2008
Randy Boyes | 08/04- 10:43 AM
2008 Beijing Olympic Games coverage through the Web
SAN JOSE, Calif., USA and BEIJING, China—August 4th, 2008 — Adobe Systems Incorporated (Nasdaq:ADBE) today announced a strategic relationship with CCTV International Networks Co., Ltd.(CCTV.com) to deliver the 2008 Beijing Olympic Games’ coverage through the Web. The coverage will be delivered to millions of sports fans in mainland China and Macau through the “Olympic Network TV Station”, CCTV.com’s next-generation online experience based on Adobe® Flash® and Flex® technology. CCTV.com owns the online video rights to the 2008 Beijing Olympic Games for mainland China and Macau. With thousands of hours of competition video available on CCTVOlympics.com , the Olympic Network TV Station will allow sports fans to view the Olympic sports, athletes and country teams of their choice.
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