Adobe showed some awesome stuff at NAB. My favorite was a future version of Premiere that transcribes your footage, then makes the transcription searchable for both editing and publishing to the web.
Nice overview of some interesting technologies by Adobe. In the end there is this comment about how “Adobe has got my back”...at a pure technology view sure they do, sort of.
The whole install fiasco last year didn’t feel like they had my back.
When I realized that my Premier Pro project which incorporated DV Raylight (the plug-in that everyone was using for Premier P2 workflows before native support) suddenly no longer worked at all because of native support provided in a CS3 update it didn’t feel like they had my back.
As a long time Flash developer migrating to AS3 and now Flex I often wonder how much Adobe has my back or are they just the 800 pound gorilla in the room. Do you ever think about what am I giving up in Flash, and how is Flex better than good ole CSS driven PHP or AJAX with a data backend…are 3D spinning animated charting crowd pleasers enhancing anything? How many projects could I have done in an html blog vs. the one Flash page that took me all of last week?
I am impressed, but somewhat skeptical on Adobe’s intentions and follow through, so we’ll see. I noticed a new shiny logo at the top that didn’t look like Flash, Flex, Premier, AE or other…so it will be curious to see if the new enhanced tools that Adobe is showing is part of my current “tool kit” or if I need to expand my current “tool kit”, by lightening my current “currency kit”, again.
PS the meta data should be a series of columns that fit the current frame and when I click on a meta data row all editable meta data should be dropped down and editable…I don’t want to fill my meta data view on a whole monitor horizontally. There are key columns I want as my main row, and then everything else should be a single click away…not two clicks…ONE!
Posted by Gravnetic on 05/10 at 09:36 AM
