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Friday, December 11, 2009

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AJA Releases Free iPhone App for Video Professionals

PVC News Staff | 12/11

AJA DataCalc Data Rate Calculator Available Now as Free Download from Apple iTunes App Store

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AJA Video Systems, a leading manufacturer of professional video interface and conversion solutions, announced the release of AJA DataCalc.  AJA DataCalc is a free storage requirement calculator designed for video professionals and is available now as a free download from the Apple iTunes Store here .

Designed as a fast and simple tool for audio and video professionals, AJA DataCalc can be used in the field during acquisition, or in the edit bay during post-production, allowing the user to effortlessly calculate their storage consumption and data capturing requirements.


“We’re all big fans of the iPhone and wanted to create an application that would be useful to our customers in professional digital content creation,” said Nick Rashby, President, AJA Video Systems.  “DataCalc is right in line with AJA’s product philosophy which aims to deliver products that simplify and streamline the often complex workflows of video professionals. It’s a simple little application, that has already proven to be very handy in the field!”


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AJA DataCalc supports a wide array of video compression formats such as Apple ProRes, DVCProHD, HDV, XDCAM, DV, RGB and YUV Uncompressed and more.  Video standards supported include NTSC, PAL, 1080i, 1080p. 720p, 2K and 4K.


The application features an intuitive user interface where most settings can be entered with a simple finger scroll through lists of the most common file format configurations.  Durations can be entered in units of days, hours, seconds or even in a precise time code frame count. A ‘More’ button allows the user to further select and specify frame rates, frame sizes, compression type; or in the case of audio: sample rates and bits per sample. From the ‘More’ page, press on the ‘Information’ icon to get to a ‘Summary’ page to review results and have the option to deliver the data via email.

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