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Scott GentryScott Gentry started his career as a child actor then moving to ABC All My Children first in production straight out of college, then in front of the camera for a short stint as a regular walk-on (woo-hoo!). Scott also worked the stadium camera for NY Jets and Giants games, as well a a multitude of events at the Meadowlands arena in NJ. From there he got into publishing and 6 months after sending his resume to DV magazine, he was the publisher. DV went from last to first place and Scott moved on to AV Video Multimedia Producer and led the team to turn that into Studio Monthly and launch Studio Daily. Scott founded and helped establish PVC by gathering the best writers and video gurus in the market and putting them all in one place. 
NAB 2011 is HereAnthro Elevate Wrap, Verte’ Chair, Zido Cart ReviewPVC 2.5 is Going to Rock!PVC In a Print Magazine?Adobe Audition for Mac at NAB 2011Maxx Digital at NAB 2011FirstCom Music Library at NAB 2011CalDigit at NAB 2011Canon DSLRs at NAB 2011Adobe CS 5.5 Video Walk ThroughSachtler DSLR RigJVC At NAB 2011Tweak Software at NAB 2011SONY F65 At NAB 2011Litepanels Booth at NAB 2011Autodesk Booth at NABZeiss Lenses at NAB 2011AJA Kona Upgrade at NAB 2011KTEK Booms and ShoesZaxcom Audio at NAB 2011: Nomad Production SoundAdobe Premiere Pro On ThunderBolt by Dave HelmlyAudio-Technica Head Worn MicrophoneAJA Does NAB - Thunderbolt ProductsSony FS100 at NABRED Booth with Ted
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NAB 2011 is HereWe’re at NAB covering everything…
Be sure to check out our full NAB 2011 coverage here. We have a bunch of editors/writers, video crews covering the show. We created a separate blog which pulls all of our overage together. Anthro Elevate Wrap, Verte’ Chair, Zido Cart ReviewThe makings of the perfect office.
A few months ago the folks at Anthro Technology Furniture asked us to give an extended road test to three of their products—the Anthro Elevate Wrap table, Verté chair, and Zido adjustable cart. We put all three to work in real-world office and studio settings, and the overall experience has been a striking reminder that good equipment extends beyond lenses, cameras, and digital technology. Successful creative professionals use every tool that improves efficiency and productivity, including furniture. They make their work space work for them. more »
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PVC 2.5 is Going to Rock!A dot-rev where the back-end PVC gets an investment. Every time there’s a major software update to one of my favorite programs, I look forward to the experience of opening the program for the first time. Sometimes there’s a major overhaul and things change dramatically - think about the upcoming FCP. Other times there’s “dot-upgrades” where nothing much has changed in the user interface, but the back end is far more stable, and it becomes an overall program with features that make it even more invaluable. I am happy to say that PVC, along with our sister sites; ProPhoto, Pro3D, ProAudio, etc, are all experiencing a “dot-upgrade” with a recent investment by Createasphere. You may know Createasphere, formerly HD Expo, for their education, Entertainment Technology Expos, Post Production Master Classes, and much more. Createasphere will not only be investing in our properties, they will integrate into the day-to-day role behind the scenes. What you may not have realized was how small PVC was behind the scenes, prior to this investment. Sure we have a great arsenal of writers, and that will not change, but we had no accountant, no web developer, no full time sales force. The back-end is getting stronger allowing PVC to grow to its potential. The things you don’t see behind the scenes, will now allow our writers to deliver more great content. Together, PVC and Createasphere are going to take these sites to a bigger and more stable place, both online and in-person. I plan on being part of the transition to make sure things run smoothly, and potentially much longer. I am really excited about this transition to PVC 2.5 and will finally be able to realize much of our plans moving forward. Best,
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PVC In a Print Magazine?We’ve received a bunch of requests. Are you interested? Many of us on PVC have come from the print world. While online presents many advantages to print, there’s nothing like a great magazine, wonderful design and beautiful images to inspire. Many times I’ve been asked if PVC will do a print version. In fact, there have been so many times, it now makes sense to find out what the market is for print? We have a very brief survey, in fact only three questions long, to test the waters. If you like PVC and would like to see more, perhaps in print, please take a few moments to fill out the survey. If we move forward with a print version, and if there’s a subscription fee, the first 1,000 respondents to the survey will get a free subscription to PVC. C’mon, three questions! Here’s the survey Thanks, this really helps us plan.
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Advertisement Adobe Audition for Mac at NAB 2011Completely new for Mac and 5.5
Ellen Wixted narrates a brief Adobe Audition demo for the Mac.
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Maxx Digital at NAB 2011More storage videos
Maxx Digital booth at NAB 2011.
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FirstCom Music Library at NAB 2011How do you video a music library?
Sure, there’s not much to see in a video about a new website for a music library, but the spokesperson is engaging and informative.
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CalDigit at NAB 2011Storage solutions
Here’s a very brief walk through of CalDigit’s product focus at NAB 2011
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Revisiting the RED workflow, Smoke 2012 style
My love affair with RED Digital Cinema began in 2007, when my brief stint as demo artist in the NAB RED booth turned into a regular gig at events and trade shows. When I joined Autodesk as Product Designer to help bring Smoke to the Mac, I was quickly assigned to construct our first RED workflow. Back then, building a RED workflow meant exploring unchartered territory, but since then things changed rather quickly in the last couple years.
Avid now lets you edit video on your iPad for US$4.99. Should you?
A first look at Avid Studio for iPad, and an extrapolation as to what it can mean for pro video editors in the short and longer term.
I was privileged to find out a few hours in advance of the public announcement of Avid Studio for iPad, since Avid contracted me to translate and localize the press release, as fortunately they often do. There was something about this press release that really intrigued me. It wasn’t so much the specific advantages that Avid Studio for iPad has over other editing apps for iPad, like offering both Storyboard and Timeline views in a single iPad app, or being able to import source material from anywhere inside or outside of the iPad. It was more the fact that the announcement was coming from Avid, and the spirit of the two quotes that appear at the end of the press release. In this article, I’ll give a first look at the app, define what it is (and what it isn’t), and extrapolate about what this can mean for video editing in the short, mid, and long term. Of course, I’ll include those two quotes that intrigued me so much.
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