Google and Creator of Family Guy Strike a Deal

There is a great article in the New York Times about a new ad model being tested by Seth MacFarlane and Google.  As I understand it, the creator of Family Guy (my personal favorite show), is going to create (50) 2-minute shows that will be placed via Google Adsense.  Whereby the mini cartoons will be targeting the correct demographics via Google’s code.  In addition, these new cartoons will be supported by advertising within, around, and as preroll.

Besides a clever approach, I think this can only create more opportunity for video professionals.  It also scares me a little about how pervasive Google has really become.

The article is a great read: Google and Creator of Family Guy Strike a Deal

This Just In

To make your daily life a little bit easier, we created a new page that pulls news from some of the top pro video sites around the web:  Around The Web

By utilizing the Google API you’ll be able to stop here first, then link to great stories around the web. 

If you’d like your site to be considered, email webmaster (at) provideocoalition.com

Adobe Hearts Apple?

Our own Steve Martin was at the Adobe booth and describing how being an FCP editor, you can still benefit from Adobe’s CS3.  Most know this, but it’s still an interesting watch.

You can find the link here, and it was recorded at the Adobe booth at NAB.

Cable Salaries

Raise your hand if you’re in the Cable industry, have a show on Cable TV, work on a show that airs on Cable, or even if you just subscribe to Cable.

Want to know why you don’t get paid what you should be paid?  Why your documentary cost more to produce than you’re earning from airing on Discovery?  Why your Cable bill is so much?

According to MultiChannel News:
With the consolidation of its ownership into one public company expected by the end of the third quarter, Discovery Holding, which includes cable network powerhouse Discovery Communications, filed its first proxy statement with the Securities and Exchange Commission, revealing among other tidbits that founder and chairman John Hendricks received nearly $58 million in compensation last year.  I am so in the wrong vocation.

via [MultiChannel News]

New MacBook Pros Tomorrow? (UPDATED)

Update:  Well, no new Mac offerings outside Me.com (which looks to be pretty cool), and of course the 3G iPhone.  Where’s the iChat?  Where’s the MacBook Pro love?  Where’s the “One more thing”?

For a creative business the iPhone is almost a must-buy.  3G, video, enterprise and more.  Heck you can demo your demo reel on your phone!  But where’s the Mac love Steve?

Yesterday’s post:

I have absolutely no evidence, but boy was I and a large part of the MBP community disappointed in early spring when we didn’t get a new fresh MacBook Pro design.  I’m personally betting we’ll see a new design, with keyboard and touch similar to the MB Air.

Beyond iPhone, anyone have any other thoughts?

Ballmer Says Print is Dead

I was a print publishing executive for nearly 20 years.  When the dot.com boom hit, many cried that print is dead.  It wasn’t.  It’s now a dead man walking and I for one, agree with Ballmer.

Not only can you get your information far faster, deeper and at 60 frames per second online, you also are saving the planet.  Seriously saving the planet.  Beside ink, paper, shipping, etc, it’s crazy how many magazines are wasted every month.  For newsstand publications, if you sell at 50%, you are doing very well.  Now think of magazines like Time, NewsWeek, Playboy, Sports Illustrated and how many copies they sell on a weekly or monthly basis.  Not only are the magazines that sell going to eventually end up in the landfill, likely more than 100% more are thrown out having never even been read.

Having run some great print magazines like DV, Studio Monthly, Film & Video, CableWorld, etc, I’m much happier working on PVC and preparing the launch of several sister online sites.  Print isn’t dead yet, but it very possibly is a dead man walking.

PVC Newsletter Hits June 15th

The first of several newsletters will begin to go out June 15th.  How do you get on the newsletter list you ask?

You can register here for the Newsletter, or you can simply register for the site above.

Why register for the site?  We’re about to announce a special incentive for PVC registered members only that will be for a limited time.  Yeah, yeah, I’m being cryptic, but the deal is in the works. 

So what does that mean?  If you haven’t registered, register now.  When we go live with the incentive, it will be for a limited time.  ...and yeah, it’s really worth it!

We’re Hiring

From the start, the goal of ProVideo Coalition was to launch sister sites with the same business model – 40% of the advertising revenue going directly to the writers. 

We’re on the lookout for great Audio writers for ProAudio Coalition.  Ideal candidates will have a name in the industry, significant articles under their belt, or an already established blog on Audio.

We’re looking at all aspects of the Pro Audio industry; Mics, Audio Workstations, mixing, live audio, etc.  (not focusing on Musical Instruments)

If interested, please send links to your work, along with your background/resume to:  writers at provideocoalition.com

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