Steve Hullfish

Steve Hullfish has been producing and editing award-winning television since the mid-1980s. He has written four books, countless magazine articles and hosted an Avid training DVD. He has lectured at NAB, DVExpo and the Master Editor seminars. He has edited on Avid since 1992 and was named to Avid's first group of Master Editors. His client list includes: Universal Studios, NBC Television, PBS TV, Turner Networks, The Oprah Winfrey Show, "Investigative Reports" and "Cold Cases" with Bill Kurtis for A&E, Jim Henson Home Entertainment, HIT Entertainment, VeggieTales, Cartoon Pizza, Exclaim Entertainment, United Airlines, Gatorade, Ford, IBM, Sun Microsystems and Avid.


Friday, July 31, 2009

Sorenson Squeeze 5.1 Review

New Publishing presets deliver great workflow

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PVC Reviews – The Backstory

There’s been some back-room discussion amongst the PVC writers about reviews. The general consensus being that since all of the PVC writers are actually folks just like you who are actually making a living as video professionals, instead of as “bloggers,” we don’t have the time or patience to review a bunch of crappy products that we’d never use in the course of trying to make a living. And since we wouldn’t use bad products for projects involving real clients, and since we’re too busy to do anything else, the reviews of products by PVC writers will tend to be fairly positive, more often than not. That doesn’t mean they’re not honest, it just means that they’re well-informed purchases to begin with. That’s certainly the case for this review.

As background information, I’ve been using a number of compression products for several years: Squeeze has always been part of the arsenal; Apple Compression, of course; Adobe Media Encoder CS4, the Elgato Turbo-264 USB device; and my oldest compression product, ProCoder, which I haven’t upgraded since 2002, I think.

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