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Convincing Lawmakers with Motion Graphics

Clean, simple 3D animation sells a rolling stop

By Mark Spencer | April 18, 2009

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Before you get all engulfed in the new product announcements sure to flow out of the NAB frenzy next week, take a look at a beautifully executed animation in support of what appears to be an incredibly sensible law that only one state has passed in almost 30 years - allowing bikes to come to a rolling stop. Made by Spencer Boomhower and found on the Bike Portland site, it's really worth checking out.


Bicycles, Rolling Stops, and the Idaho Stop from Spencer Boomhower on Vimeo.

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