— Hotels, 6/23/2009 9:08:00 PM

Pegasus Solutions’ and VFM Leonardo have formed a strategic partnership to provide hotels with industry-leading end-to-end visual and descriptive content management and distribution. The agreement will allow Pegasus, which maintains the largest collection of electronically bookable hotels in the world, to leverage VFM Leonardo’s VScape Digital Asset Management System and visual content library for more than 90,000 hotels in the Pegasus online distribution database (ODD).

Optimizing the dominant positions of Pegasus as the industry leader for distribution of hotel descriptive content and inventory, and VFM Leonardo for distribution of hotel visual content such as photos, virtual tours and video, this strategic partnership brings hotels an unrivaled offering for content distribution, according to Mike Kistner, president, CEO and chairman of Pegasus Solutions.

“Hotels need an arsenal of tools, including visual content, to compete in a market where converting online travel shoppers has become more complex,” said Kistner. “VFM Leonardo has already taken the top spot in the industry for visual content management and distribution, which is why we’ve selected them to further improve the content distribution options for our hotels and for Pegasus-powered travel sites.”

Continues @http://www.hotelsmag.com

Related articles by Zemanta

• Outlining The Market Potential For Vendors In The Digital Media Workflow (digitalassetmanagement.org.uk)
• That DAM Show (digitalassetmanagement.org.uk)
• Not Web Content, Quality Web Content (digitalassetmanagement.org.uk)