The newest model in DJI’s Phantom 3 series takes the resolution higher, to 4K, and lowers the price to $799, as a way to celebrate a decade of flying. Yes, DJI turns 10.

The Phantom 3 4K – as its name suggests – comes with an integrated, gimbal-stabilized 4K camera and has remote-control buttons for playback, video recording and camera shutter. Instead of DJI’s Lightbridge video-transmission system, the Phantom 3 4K uses built-in WiFi to transmit the video downlink and on-screen data. The drone’s WiFi video downlink is effective up to a distance of 1.2 km and will stay aloft for 25 minutes on a full battery charge.

The newest model in DJI’s Phantom 3 flagship series combines the best from previous Phantom models and the most-popular features of more advanced models at a highly competitive price. The Phantom 3 4K’s introduction is the result of strong consumer demand for top-resolution cameras and ultrasonic sensors, which enable flight indoors and in areas with a weak GPS signal.

“The Phantom 3 4K fills an important gap in our Phantom portfolio. It offers a high-quality camera and smart navigation system for a lower price than our professional models. This is possible, as we have replaced the DJI Lightbridge system with a built-in WiFi link,” said Paul Pan, DJI’s Senior Product Manager.

In celebration of DJI’s 10th Anniversary, the promotional price of the DJI Phantom 3 4K edition is US$799, meaning it is company’s most accessible 4K aerial camera to date. This promotion also extends to the Phantom 3 Advanced model now priced at US$799 and the Phantom 3 Standard at US$499.

The Phantom 3 4K is not the only new drone from DJI. Although it is a cosmetic change, there is a new drone in catalog: the Inspire 1 Pro Black. It’s a Inspire 1 Pro drone dressed in black, as the shell, controller, and battery are high-quality matte black finish. It comes equipped with DJI’s best-in-class Micro Four Thirds camera, the Zenmuse X5. The original Inspire 1 Pro, with a white shell, battery case and controller, will continue to be sold alongside the new model.

“One of the most-frequent questions we get from professional drone operators is ‘when will DJI come out with a black Inspire?’ The answer is ‘now,'” said Ferdinand Wolf, Manager of DJI Studios Europe. “In addition to top quality and durability, the styling and appearance of equipment are important to professionals.” 

The Inspire 1 Pro Black Edition will initially be available to customers in all regions except Japan, Korea, Taiwan, Australia, New Zealand, United Kingdom and Ireland. It will be available at DJI dealers before launching on the DJI online store.

The price for the Inspire 1 Pro Black Edition is expected to be around $4,799.