Almost 15 years after having launched a 1GB SD memory card, Lexar reveals its new solution for videographers and photographers: a new SD card, only this time with 1TB of memory.

Enjoy shooting longer without changing cards with Lexar’s new high-capacity 1TB memory card with read speeds of up to 633x (95MB/s). That’s what Lexar wants you to do, and you can do it now, as the  1TB Lexar Professional 633x SDXC UHS-I card is already available at an MSRP of $499.99. It also comes with a limited-lifetime warranty, says the company.

All Lexar product designs undergo extensive testing in the Lexar Quality Labs, facilities with more than 1,100 digital devices, to ensure performance, quality, compatibility, and reliability, so the company can claim the card you buy and use will provide the reliability you need. As memory space rises across different products, from memory cards to flash drives, and we’ve seen some good examples at this edition of CES 2019, the need for devices to be reliable also grows. Because, as I wrote, putting all the eggs in one basket can be dangerous. Or, at least, it was years ago, as, in fact, I don’t remember having a problem with recent cards, from different reliable brands.

Shoot longer with 1TB

Designed for your mid-range DSLR, HD camcorder, or 3D camera, the Lexar Professional 633x SDXC UHS-I card lets you quickly capture, and transfer high-quality photos and stunning 1080p full-HD, 3D, and 4K video, with read speeds of up to 633x (95MB/s). This Class 10 card leverages UHS-I technology to deliver high-speed performance to get the shot you want, while providing the reliability you need.

With video capture going to 4K and beyond, video shooters will appreciate the high-capacity available, as it means it is possible to capture extended lengths of video. The Lexar Professional 633x SDXC UHS-I not only offers the high-performance needed for video shooting, it also offers the high-capacity options to keep you shooting longer without changing cards.

From 1GB to 1TB in 15 years

“Almost fifteen years ago, Lexar announced a 1GB SD card. Today, we are excited to announce 1TB of storage capacity in the same convenient form factor. As consumers continue to demand greater storage for their cameras, the combination of high-speed performance with a 1TB option now offers a solution for content creators who shoot large volumes of high-resolution images and 4K video,” said Joey Lopez, Senior Marketing Manager.

With the new Lexar Professional 633x SDXC UHS-I card the range of Professional SD cards from the company expands, offering more alternatives to users. Lexar is exhibiting the card and other products from their range at this year’s CES, Las Vegas, Nevada January 8th – 11th, the world’s largest consumer technology show.