Content Marketing Strategy—Pillar 3 of 7: Pick the Right Content Type
This is part 3 in a 7-part series on creating a solid content market strategy. The first pillar in...
IBC2020 canceled due to Covid-19 concerns
I’m sure this won’t be a total shocker but it has been announced this morning by the IBC’s website...
What Will The Entertainment Industry Look Like When We Get Back On Set?
Though the demands of production will eventually return, our industry is currently in a state of paralysis. While some...
Content Marketing Strategy—Pillar 2 of 7: Be “On-brand”
This is part 2 in a 7-part series on creating a solid content market strategy. The first pillar in...
Can the film industry handle a crisis like COVID-19? It already has
With film production in Hollywood and around the world completely shut down due to the Coronavirus pandemic, and millions...
The 7 Pillars of a Strong Content Marketing Strategy
In this 7-part series, I’m going to break down what I believe are the seven pillars of a strong...
Surviving LA
I had no idea what would happen when I arrived in LA. I had established a long career as...
3 Alternative Ways Professional Filmmakers Can Price Their Services
There are few topics in any professional filmmaker’s career as researched and discussed as how to price ones services....
The CARES Act explained to photographers and small businesses
Don’t panic! Be an optimist. These are the words from Salvatore Cincotta, who put together a video explaining all...
Hiring and Being Hired as a Subcontractor
As someone who’s been on both sides of that table, I’ve been able to glean quite a bit of...