How an Everyday Life Event can Become a Transmedia Event
Some days ago a friend of mine, owner of music bar close to my house, decided to plan a...
Six Reasons Why Transmedia Producers Should Read Spreadable Media
My new book, Spreadable Media: Creating Meaning and Value in a Networked Culture, co-authored with Peppercom’s Sam Ford and Undercurrent’s...
Ed Lantz Talks About the TransVergence Summit
Ed Lantz of Vortex Immersion Media talks transmedia, storyworlds, mulltiplatform and immersive media in the Vortex Immersion Dome. transvergencesummit.com ...
The Secret to Transmedia Storytelling?
I don't know about you, but after seeing the massive success Marvel has had with The Avengers and realizing...
Open Text Shows off the CEM Lab
John Price and Ed Durst from Open Text tell us about their CEM Lab, which stands for Customer Experience...
Video: Transmedia in Asia
Is Asia the crouching tiger of transmedia? The Asian region is poised to take the transmedia world by...
What Does Branded Content Even Mean Anymore?!
I think I speak for a lot of people when I say if I have to hear that “insert...
Prometheus Second Screen App Part 2
This is the second half of a review of the Prometheus second screen app. The Prometheus second screen app...
Part 2: Entertainment is in a State of Flux
Previously on The End of TV as We Know It & The Rise of Transmedia we established that story...
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