IT specialist Cinegy (www.cinegy.com) will have its largest presence ever at the National Association of Broadcasters Convention next month to support the release of the latest version of its award-winning enterprise media asset management, production and archiving platform Cinegy Workflow. Cinegy, whose products are widely used by broadcasters, reality TV producers and others, is raising its profile in the U.S. market to capitalize on the industry’s transition to file-based modes of production, asset management and broadcast automation, as well as highlight the pre-eminence of metadata management as a key success factor in asset management.
Cinegy will be showcasing Cinegy Workflow and other products at Booth SU3121.
While many companies are limiting their participation in NAB, Cinegy sees 2009 as a year of opportunity. Challenging economic times, according to Cinegy Managing Director Daniella Weigner, underscore the value of a product such as Cinegy Workflow that helps companies work more efficiently, effectively and less expensively.
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