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MacBook Air (2013): what Apple improved, and what Apple neglected to include

MacBook Air (2013): what Apple improved, and what Apple neglected to include 2

MacBook Air (2013): what Apple improved, and what Apple neglected to include 1

This week, Apple announced the revised MacBook Air (2013) models. Like before, the new MacBook Air models are available in both 11“ and 13” models. Ahead is my executive summary of the improvements that Apple added, what Apple neglected to include (but should have), together with my purchasing advice.

Improvements that Apple added

What Apple has still neglected to include, and should have added

Why I have purposefully ignored the processor specs

I have chosen to eliminate the processor specs due to the megaHertz (or gigaHertz) myth. Real world benchmarks (which are yet to be published) —together with battery life— are much more important than a published MHz (or GHz) spec.

Buying advice

If you are planning to purchase a 2013 MacBook Air, get it built-to-order with your desired inboard keyboard, processor and RAM, either from your preferred Apple authorized reseller (as long as the reseller has access to built-to-order configurations) or via your region’s Apple online store, if it exists, i.e. store.apple.com. See my 2009 article called Choose Apple’s Spanish keyboard, even if you only type in English.

Upcoming articles and reviews

Stand by for upcoming articles and reviews. To make sure you continue to see my upcoming articles, sign up to my free mailing list by clicking here.

Si deseas suscribirte a mi lista en castellano, visita aquí. Si prefieres, puedes suscribirte a ambas listas (castellano e inglés).

My latest ebook

My most recent ebook is available in two languages. The format is Kindle, but even if you don’t have a Kindle device, you can read Kindle books on many other devices using a free Kindle app. That includes iPad, iPhone, Android phones, Android tablets, Mac computers, Windows computers, some Blackberry phones and Windows 7 phones.

In English:

In English, it is currently available in the following Amazon stores, depending upon your region:

 

If you’re going to buy a Kindle book as a gift, you must do so via the Pan-American Amazon store (the first one listed above), regardless of where you live or where the recipient lives.

En castellano:

En castellano, está disponible actualmente en las siguientes tiendas Amazon, según tu región:

 

Si vas a comprar un libro Kindle como regalo, debes hacerlo vía la tienda panamericana de Amazon (la primera de la lista) sin importar donde vivas tú o donde viva la persona que recibirá el regalo.

Allan Tépper’s books, consulting, articles, seminars & audio programs

Contact Allan Tépper for consulting, or find a full listing of his books, articles and upcoming seminars and webinars at AllanTepper.com. Listen to his TecnoTur program, which is now available both in Castilian (aka “Spanish”) and in English, free of charge. Search for TecnoTur in iTunes or visit TecnoTur.us for more information.

FTC disclosure

No manufacturer is specifically paying Allan Tépper or TecnoTur LLC to write this article or the mentioned books. Some of the other manufacturers listed above have contracted Tépper and/or TecnoTur LLC to carry out consulting and/or translations/localizations/transcreations. Many of the manufacturers listed above have sent Allan Tépper review units. So far, none of the manufacturers listed above is/are sponsors of the TecnoTur programs, although they are welcome to do so, and some are, may be (or may have been) sponsors of ProVideo Coalition magazine. Some links to third parties listed in this article and/or on this web page may indirectly benefit TecnoTur LLC via affiliate programs.

Copyright and use of this article

The articles contained in the TecnoTur channel in ProVideo Coalition magazine are copyright Allan Tépper/TecnoTur LLC, except where otherwise attributed. Unauthorized use is prohibited without prior approval, except for short quotes which link back to this page, which are encouraged!

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