Many sites live and die by how well they’re indexed by search engines. These sites also often rely on internal metadata such as tags in order to help people find what they’re looking for. Add in the increasing relevance of the semantic web and the metadata within your site easily becomes as important as the content.
In a posting on CMSWatch, Analyst Tony Byrne muses about the people who are tasked with choosing and applying the terms that make the whole semantic engine work. Just as an editor checks over content for grammar, spelling, flow, accuracy and other such issues, Byrne refers to a term coming into popular use to describe those responsible for making sure that a site’s metadata is consistent and useful: Metator.
Read more:http://www.fiercecontentmanagement.com
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