How we use the web for marketing, advertising, public relations, branding and just plain ole’ relationship-building is constantly evolving. There are more and more ways to share and exchange information; with that, come more programs to manage and with those programs come more digital asset types for you to create, manage, distribute and publish.
Two new types of digital assets you’ll need to manage are:
Social Media Backgrounds: Social media is becoming more and more integrated with business — marketing, branding, customer service and PR.