Panasonic will be present at The Photography Show 2015 at the NEC in Birmingham, taking place from the 21st-24th March 2015, with a 4k themed stand, showing their entire range of products for photographers and cinematographers.

The whole lineup of Panasonic’s range of award winning Lumix G will be on show, and the company will be offering in-depth product demonstrations on the DMC-GH4 throughout the show, for those looking to gain an extensive insight. Perfect for those looking to get to grips with 4K, the sessions will also be used to present the DMC-CM1, the world’s first 1-inch sensor camera with an Android operating system & smartphone functionality. The DMC-CM1 offers a 20-megapixel, 1-inch image sensor with a 28mm, f/2.8 prime lens, offering RAW and JPG image capture and 4K video capture, although limited to 15fps.

The creative DMC-LX100 will also be on the stand. Launched in September 2014, the LX100 is capable of smooth, high quality video recording not only in Full-HD 1,920 x 1,080 60p (NTSC) AVCHD Progressive (MPEG-4/ H.264) format or MP4 at 60p (NTSC) but also in 4K (QFHD 4K: 3840×2160, at 30 fps(NTSC) in MP4). With this 4K video recording capability, Panasonic is proposing a new way of photo creation called “4K Photo”.  By grabbing a 3840×2160 8-megapixel equivalent image from the 4K video footage it is possible to capture the spur-of-the-moment which is often missed in still photography. This functionality is now easier with the newly added Hybrid Photography 4K Photo mode.

The photographic options are something that Panasonic will have on show at the stand, where there will be a dedicated 4K photo zone where visitors can take a 4K photo for themselves using a LUMIX camera.Visitors can also print their photos thanks to the dedicated printers on the stand.

Present as an example of the investment Panasonic has made in 4K video, the DMC-FZ1000 will also be a star of the stand. The world’s first bridge camera offering 4K recording, the FZ1000 received new firmware to enhance the performance and controllability of the camera, featuring the new 4K Photo Mode. The firmware also introduced more functional upgrades to the camera, such as an addition of 4K video recording in 23.98p (MP4, AAC) and 3 new additional options for shutter sound.

Panasonic’s 4K stand is further supported by its 4K camcorder line-up, including the innovative and highly mobile 4K wearable camcorder (HX-A500) and the prosumer 4K HC-X1000 camcorder – ideal for shooting high quality documentaries and events.

During the Birmingham show visitors will also be able to follow different conferences and seminaries with a number of different guest speakers, offering a wealth of experience and expertise on photography and LUMIX G.

Having produced extensive broadcast quality material for the UK television market and interactive video media for Internet & multimedia delivery, Nick Driftwood will be offering his insight into filmmaking and editing, including a live filming of a short scene with actors, under the title 4K Cinematic Film Crafting in M43 Format (Saturday 21st March and Tuesday 24th March).

Under the title Videographer v’s Stills Photographer (Sunday 22nd and Monday 23rd March), visitors will be able to explore recent work from a stills photographer and a filmmaker with Hugh Hastings (the Official Photographer at a Premier League Football Club for nine years) and Nick Driftwood (who produces broadcast quality material for the UK television market and interactive video media for Internet & multimedia delivery).The session will explore convergence of their two very different worlds, and shooting 4K video to obtain high quality stills.