Some of my closest friends and family members still get that glassy-eyed look when I try to explain social media to them. When I came across Peter Kim’s post, A List of Social Media Marketing Examples, I thought this is exactly the kind of information I need to help drive the power of social media home.
There are currently 324 brands represented in Peter Kim’s examples of companies, using and being used, by social media marketing. In one of Peter’s recent updates he says, “the list has more than doubled from community contributions community” since its posting on 9/03/08. That’s impressive and powerful in itself!
Here’s the other big thing I find enlightening, the list contains 26 types of social media marketing. Everything from blogging to word of mouth campaigns:
1. blogging
2. bookmarking
3. brand monitoring
4. community
5. content aggregation
6. crowdsourcing
7. customer support
8. discussion boards
9. forums
10. mashups
11. microblogging
12. online video
13. organization
14. outreach
15. photosharing
16. podcasting
17. presentation sharing
18. social media press release
19. social networks
20. strategy
21. tagging
22. virtual worlds
23. voting
24. widgets
25. wiki
26. word of mouth (wom) campaign