Home Depot How-To from Wes Plate on Vimeo.
Back in the late 90s I edited a few national Home Depot commercials, and after this was one was produced I made this fun little video explaining the process.
I love a good behind the scenes / how-to / how we did it piece that breaks down a complex shot or goes into some detail on how a visual effects sequence was created. There’s always more to learn for anyone in production or post. When you’ve decided that you’ve learned all you need to know in this business then that’s when others will eclipse you in both creative abilities and technical prowess.
There’s a nice 8 minute how-to that was recently posted on Vimeo that takes you through the creation of rather cool television spot for Home Depot.
The piece comes from Vimeo contributor Wes Plate. Many of you may recognize that name as Wes is the man behind Automatic Duck. Automatic Duck are the products behind a more simplified workflow when you’re attempting to move between software packages like Avid Media Composer, Final Cut Pro and Adobe After Effects … just to name a few.
Before Wes was creating software he was creating edits. Apparently this Home Depot spot was one of them and this how-to is a nice learning too for both novice editors and seasoned pros alike. It’s especially good for students or those looking to get into this business as the video takes you through the ad agency creative aspects of the spot as well as the production, post, and compositing. I always feel like I’ve had a professionally fulling day if I’ve learned a little something new. And that something new might be how a particular piece of work was created.