All organizations have a stake in managing their digital files. Critical to the process is the ability to maintain an efficient system for finding, using and sharing media files such as photos, logos, PDFs, PowerPoint presentations, layout documents from Adobe and Quark, and, increasingly, video and Flash. Together, these resources are known as “digital assets,” and the category of products and solutions available to help you organize and manage them is known as Digital Asset Management, or DAM.
Even if you’ve never heard the phrase Digital Asset Management, your organization has a “system” for sharing media files – most likely on a shared server or, by email. If you or your team members routinely waste valuable time searching for a photo, a logo, or the latest version of an ad… If you are all too familiar with the frustration of sending out the wrong version of a file for approval or publication… If your approval and revision processes just takes too long… then a DAM solution may be a good choice for your workgroup or enterprise, because the benefits and the ROI are tangible and numerous:
- Archive and organize your media files.
- Facilitate collaboration and speed the approval process.
- Control quality and assure consistent branding.
- Improve productivity and workflow.
- Store proprietary media assets securely.
All organizations have a stake in managing their digital files. Critical to the process is the ability to maintain an efficient system for finding, using and sharing media files such as photos, logos, PDFs, PowerPoint presentations, layout documents from Adobe and Quark, and, increasingly, video and Flash. Together, these resources are known as “digital assets,” and the category of products and solutions available to help you organize and manage them is known as Digital Asset Management, or DAM.
Even if you’ve never heard the phrase Digital Asset Management, your organization has a “system” for sharing media files – most likely on a shared server or, by email. If you or your team members routinely waste valuable time searching for a photo, a logo, or the latest version of an ad… If you are all too familiar with the frustration of sending out the wrong version of a file for approval or publication… If your approval and revision processes just takes too long… then a DAM solution may be a good choice for your workgroup or enterprise, because the benefits and the ROI are tangible and numerous:
- Archive and organize your media files.
- Facilitate collaboration and speed the approval process.
- Control quality and assure consistent branding.
- Improve productivity and workflow.
- Store proprietary media assets securely.
Source Canto.com