The idea for Revenue Bootcamp held on the Microsoft campus in Mountain View, Calif., on July 10, 2009, developed earlier this year after some people realized that upcoming conferences focused only on “social media . . . basically gathering eyeballs, but nobody was talking about monetizing people . . ., ” Guy Kawasaki explained in his opening remarks.
This video, “Will Anyone Pay for Anything,” is the first in a series of videos recorded during that one-day conference. More of those videos will appear on building43 in coming days.
Continues @ http://www.building43.com/videos/2009/07/24/will-anyone-pay-for-anything/